08 Dec 1995
| by ROS SNOWDON
worm to some livestock .
The ads go up on Friday (December 8) in underground carriages ...
,
alongside the caption Get your worm out for the birds .
The ASA pulled the ads and asked VIE ...
to get the ads
pulled, that would be suicide, he says.
The campaign also raises the question ...
23 Nov 1995
| by CHRIS WOODCOCK.
Over recent months, some of the most sophisticated companies have
suffered from high...Over recent months, some of the most sophisticated companies have
suffered from high ...
fuller understanding of the media and its power. To some people,
the company s performance represented ...
the Radio Four Today programme.
One of the main problems is that it is easy for executives to get too ...
23 Nov 1995
| by MIKE HEWITT
marketing applications hasn t
helped. Mike Hewitt looks at some newly developed software...of special marketing applications hasn t
helped. Mike Hewitt looks at some newly developed software ...
to
offer a marketing product. Telemagic Enterprise came out some time back
at pounds 695, but the new ...
.
At heart, it s a contact manager very much in the Goldmine mould (see
panel), although without some ...
23 Nov 1995
| by RON CONDON
- but getting fed up with the
administrative task of getting the ideas nailed down into an agreed
marketing ...
, produce the plan on
the spot.
Forsey uses it as a tool when doing consultancy. In some ...
of England last
May? , for example - and get an immediate answer.
One company to take advantage ...
10 Nov 1995
| by HARRIET GREEN
Hatfield.
Steve Barton, O s group director, said: It was very difficult to get
this sponsorship ...
03 Nov 1995
.
The creative work for the screen saver, which uses the line, Get a
life. Get Technic , was developed by Hill ...
03 Nov 1995
| by CLAIRE BEALE
Medianetwork have also
been hit by thieves over the past few days. In some cases, agencies have
lost vital ...
12 Jan 1995
Reebok launches a new star-studded global advertising campaign on 15
January, featuring some...Reebok launches a new star-studded global advertising campaign on 15
January, featuring some of the world s best-known sporting
personalities. Such big names as Jurgen Klinsmann, Moses Kiptanui and
Gabriel Batistuta will appear in the campaign, which kicks off with a
commercial featuring the American ...