27 Sep 1996
advertises an
NUT rally against education cuts which will be held in Hyde Park on 19
October ...
27 Sep 1996
| by GORDAN MACMILLAN
it but they did get Virgin
products rammed down their throats - in some cases, quite literally ...
.
T-3 in 1996 included some of the most highly rated bands in the UK, such
as Pulp, Radiohead ...
27 Sep 1996
Imagine you had Dyno-Rod as a client. You d be in no real hurry to do
any field research into the brand, would you? If you had your head
screwed on right, that is.
27 Sep 1996
French PR agency Moreau Lascombe GCI has opened up a separate lobby firm
under the APCO brand.
27 Sep 1996
| by RICHARD COOK
Some agencies are ignoring the received wisdom that a pan-European
poster campaign is fraught...Some agencies are ignoring the received wisdom that a pan-European
poster campaign is fraught ...
- everyone agrees
these things could be good for you; few actually get around to taking
the plunge ...
to get agreement with clients who
are in central control. That wouldn t be a problem if it weren ...
27 Sep 1996
| by TERRY HUNT
It s not often that you get the chance to play a part in a social
phenomenon. The Tesco Clubcard...It s not often that you get the chance to play a part in a social
phenomenon. The Tesco Clubcard is my bid for history.
Along with Grant Harrison and his team at Tesco, those clever people at
Dunn Humby and about 20-odd people at Evans Hunt Scott, I have been
living and breathing Clubcard ...
27 Sep 1996
Novelli as it changed its name from
Communications International Group - received some spiffing answers....The question what s in a name? - asked by last week s mile-long ads
for Countrywide Porter Novelli as it changed its name from
Communications International Group - received some spiffing answers.
An anagram competition involving the new title came up with the corking
winner: deliver PR to your client ...
27 Sep 1996
| by OUR PARLIAMENTARY CORRESPONDENT
The advertising battle between the Conservatives and Labour took a new
twist this week when some...The advertising battle between the Conservatives and Labour took a new
twist this week when some senior Labour politicians criticised their own
party s ads as too bland.
The MPs, who ...
some
seeds of doubt about New Labour, it is hugely unpopular because it is so
negative.
We ...
27 Sep 1996
made it when you get a mention in Woman s
Journal....Never mind being chief executive of the biggest TV buying point in the
UK. You know you ve really made it when you get a mention in Woman s
Journal.
Christine Walker, of Zenith Media fame ...
nominating Eve Pollard.
It s a shame Laing didn t get a nomination. After missing out ...
27 Sep 1996
get
this: Thank you for calling, this is Shelly speaking, how can I help
you this afternoon...I m only a punter, but doesn t it drive you completely out of your
ranting mind when you ring up a company to ask a tiny question about
something utterly meaningless and after about 20 rings you suddenly get
this: Thank you for calling, this is Shelly speaking, how can I help
you this afternoon ...