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FOCUS: HOME COUNTIES - Catching pitches from a home base/Agencies in the Home Counties can offer the advantages of a close proximity to London, but without the costly overheads

12 Dec 1997 | by ROBERT GRAY

are getting growing in size. There are, of course, some sectors of PR activity that are not well ... these agencies with a national outlook have chosen to base themselves outside the capital vary. For some ... rents. But, unlike in the regions located some distance from London, the salaries that are on offer ...

FOCUS: CHANGE MANAGEMENT - Keys to a perfect business marriage/Mergers and acquisitions can leave existing staff concerned about culture clashes and job security. Change management can help to alleviate problems, often before they arise. Sue Beenstock rep

05 Dec 1997 | by SUE BEENSTOCK

economies of scale, but instituting that process of change is about nuts and bolts and balance, creating ... global financial services company. It was quite an emotional issue, says Knott. Some ... -to-face meetings with top management from the parent company, offering some compromise on the more flexible ...

Platform: The secret to meeting with success at AGMs - Companies need to take care that AGM’s remain an attractive proposition to the smaller shareholder, says Graham Williams

05 Dec 1997 | by GRAHAM WILLIAMS, director of external a

. These ideas will not suit all companies, but some can be implemented with little additional expense ...

ALL THE PRESIDENT’S MEN: The men behind the victories of Bill Clinton and Tony Blair, are now offering their winning strategies to the UK corporate world. Jemimah Bailey reports

21 Nov 1997 | by JEMIMAH BAILEY

. There are some in the consultancy world who will treat this latest venture with scepticism, and others who ... around politics. The circuits get burnt out, you know. It s the same people I keep fighting ...

Editorial: Agencies deliver the goods

21 Nov 1997 | by CHARLENE BERGERON

some forthright remarks about perceived weaknesses. But the overriding theme ...

AGENCY REPORT: The guide to public relations consultancies 1997 - Evidence of success/This year’s Report reveals that consultancy standards are rising fast across the board, as Kate Nicholas reports

21 Nov 1997 | by KATE NICHOLAS

such as Staniforth PR. There were some dramatic improvements for agencies such as Charles Barker ... of quality among some of the UK s main consultancies. Those that scored the highest ratings should ...

Diary: Press release arrived faster than a speeding pellet

31 Oct 1997

Using two goats to deliver your press release might be one way to get noticed, but it should carry...Using two goats to deliver your press release might be one way to get noticed, but it should carry a potential hazard alert. Sarah Attrill of newly launched Knightsbridge boutique M-A-G Cashmere, decided that Jack and Jill could achieve the twin results of being more reliable than ...

Analysis: Evaluation - Public relations people stand up to be counted

31 Oct 1997 | by IAN DARBY

, - How to get real value from public relations - which looks at the wider picture of designing ... . The signs are that some may be budgeting for evaluation. Macleod says that AT The penny will drop ... us Now they should be more specific. Some clients are saying 70 per cent of people like us ...

Clients urged to increase spending on evaluation

24 Oct 1997

A new guide to help clients get better value from public relations recommends that up to 12 per...A new guide to help clients get better value from public relations recommends that up to 12 per ... - How to get real value from public relations - recommends that a sliding scale is used to judge what ... on PR advice but comparatively few know if they are getting value for money.Relying on rough ...

FOCUS: CORPORATE HOSPITALITY - Party tricks for wooing the jaded/To ensure that the corporate entertainment budget is not ’wasted’ on ’B list’ guests, events must offer something different to entice first choice guests. Mar

24 Oct 1997 | by MARY COWLETT

issue facing corporations hosting events - how to get their first choice guest list to attend ... , current usage, expenditure and expectations when buying into services. This produced some ... to some of its senior brokers. A week after accepting the invite, ACE called each guest to ask about ...

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