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AGENCY REPORT: The guide to public relations consultancies 1997 - Evidence of success/This year’s Report reveals that consultancy standards are rising fast across the board, as Kate Nicholas reports

such as Staniforth PR. There were some dramatic improvements for agencies such as Charles Barker ... of quality among some of the UK s main consultancies. Those that scored the highest ratings should ...

Diary: Creaming the lads’ market with a libidinous message

, according to its makers, that it raises the libido of the user. Hence the press release headline: Get your woman out of her PMT blues and increase her sex drive . Very tasteful indeed. But it gets ...

Monsanto hires Foster from Consumer Council

. But the production of GM food has met with opposition from some consumer groups. Protesters stormed ...

Diary: Survivors show a vested interest in Kevlar party

death thanks to some bulletproof vests they were wearing. So DuPont, which makes the vest material ... in case you don t know, the Kevlar club is very exclusive - you only get to join if your life has been saved by a bullet proof jacket. We can only speculate as to what the Kevlar Survivors get up ...

Cohn and Wolfe wins work on new inhalers

at C The key task is to ensure a seamless transition. Patients get very concerned about changes ... authorities worldwide. Some may phase out the CFC inhalers gradually, while others may ban them ...

King gets a healthy dose of OTC medicine PR

people together, get them talking, understanding and sharing in the vision so that we have one team ...

TOP 50: HEALTHCARE PR CONSULTANCIES - An industry in perfect health.

and retention in clinical trials and produced some spectacular results. Deputy managing director Martin Ellis ... of crisis and issues management consultancy for existing clients. However, there were also some ... brand image a subsidiary agency, Synapse, was created in April. Some clients, such as SmithKline ...

Manic depression win cheers MediTech Media

countries. We will be targeting lay media and medical press to get GPs and physicians to look ...

Scope launches two revolutionary drugs

and prevent shaking. Some patients can be taking tablets every couple of hours and the drugs ...

FOCUS: CORPORATE VIDEO - Pausing for a screen break/Corporate video can be used by multinational companies to communicate with employees on a worldwide basis or take a more parochial view. Nick Purdom reports

be considered the first rule of corporate video production. When we get a new client we like to spend a ... and colour copiers. Some corporate videos lend themselves to television broadcast. We shoot them ... an air of credibility. Many corporate video briefs ask us to get across a lot of information ...

 

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