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OPINION: Privatised utilities offer the worst job in PR

for nationalised neglect, the fact that rail travel is just about the safest way of getting about ...

Editorial: BNFL must plug its nuclear leaks

The admission by BNFL this week that it has detected some irregularities in data during quality...The admission by BNFL this week that it has detected some irregularities in data during quality control checks at its mixed oxide (MOX) facility at Sellafield, almost beggars belief ... of the reputational risks that his or her action posed, points to some serious deficiencies in internal ...

FOCUS: INTEGRATED MARKETING - Time to grab the baton and run/The balance of communications power is a delicate one and no longer automatically weighted in favour of advertising. Ed Shelton examines how responsibilities are being redistributed

that communication needs are getting more complicated. PR is good at managing a variety of messages through ... advertising agencies will be prepared to relinquish some of the power they have traditionally held ... it was judged to be the best way to get across the three key ideas of speed, style and simplicity ...

IN-HOUSE SURVEY: The Church of England takes on the issues of urban development and rural issues

. There is no point in doing something and keeping it secret. PROs who struggle to get direct access ...

their marketing skills to get ahead in a crowded communications market. But the industry still has a way to go

advertising, and so gets better results in Ireland, a smaller business and consumer environment ... discussed at a recent round table in Dublin between some of the leading Irish corporates and agencies ... research just to get media attention. If we commission research in Ireland, it has ...

Water UK recruits its first public affairs officer

will report to Water UK s communications director, Adrian Beeby. Celic will take over some ...

DIARY: Thames Water proves it won’t duck the key environmental issues

of directives through the European Commission and Parliament. I developed a reputation for getting a bit ...

 

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.