29 Jan 1999
| by SIMON ELLERY
Apparently bad news and internal communications statistics come in
threes.
29 Jan 1999
| by ROBERT GRAY
The year may only be a few weeks old, but already some massive
corporate mergers have been...The year may only be a few weeks old, but already some massive
corporate mergers have been ...
-border activity can be added the many purely domestic
deals.
Some, such as the BAe and GEC Marconi tie ...
is driving some companies to merge
to make themselves feel like market leaders again. From the PR ...
29 Jan 1999
| by MAGGIE BROWN
in what must be the understatement of
the year, something to get the station talked about ....This week s blind date marriage on Birmingham radio station BRMB
was, as a spokesperson admitted in what must be the understatement of
the year, something to get the station talked about ...
, competition is
intense.The UK now has some 225 commercial radio stations. Capital is
still riled at losing ...
29 Jan 1999
| by JONATHAN GILLESPIE, the head of radio a
When Jenny Abramsky gets her feet under the desk again as the
director of BBC Radio, one...When Jenny Abramsky gets her feet under the desk again as the
director of BBC Radio, one of the first things she ll do is look around
to see where her previously loyal Radio 4 listeners have gone ...
to this is worldly-wise controversy from Andrew Neil and some
banal but fun entertainment from Mystic Meg ...
29 Jan 1999
| by KATE NICHOLAS
Volvo, Ericsson, Electrolux, Saab, Scania: some of Europe s best
known brand names are Swedish...Volvo, Ericsson, Electrolux, Saab, Scania: some of Europe s best
known brand names are Swedish ...
causes problems, some believe
that it also presents opportunities to the Swedish PR industry ...
in an attempt to get their messages
across. US-style press releases won t work here, says Bo Jansson ...
29 Jan 1999
| by PATRICK COLLISTER, executive creative d
-looking and independent. Which the team has duly done. Girl gets
home, but rather than go out with boyfriend opts ...
, young dude gets back to his flat to be
met by worried neighbour. The gaff's been trashed, she tells ...
in years. Guiltily, he reaches for Yellow Pages. 'Spotless
cleaners ? I could do with some help.' She ...
29 Jan 1999
| by SIMON ELLERY
Getting to work in the morning can be hard enough, what with
traffic jams and cancelled trains...Getting to work in the morning can be hard enough, what with
traffic jams and cancelled trains. However last week Clare Taylor, an
account executive with Marbles PR, faced an even bigger challenge ...
used to climbing in and out of boats but not as a means of
getting to work!
...
29 Jan 1999
| by RICHARD COOK
in the
corner and printing up some new business cards. But if paying that sort
of lip service was ever...It used to be simple. Offering a direct marketing capability within
media agencies was simply a question of finding someone who had worked
on the Franklin Mint or equivalent account, giving them a desk in the
corner and printing up some new business cards. But if paying that sort
of lip service was ever ...
29 Jan 1999
| by DOMINIC MILLS
Bozell
prepares to meet the challenge of reviving a famous old brand, let s
hope the Harmony girl gets...gets a new lease of life.
Forget the head-scratching beat bobbies, though. They went out ...
29 Jan 1999
| by MAIRI CLARK
at his employees. And then Thomson
Holidays with some thick-skinned actor haranguing other ...
I m stupid for
going away with Thomas Cook or First Choice? And now we get the Daily
Express ad making the client look utterly laughable in the cause of
shouting out the benefits of some run ...