Media Report chairman and Text 100 co-founder Mark Adams has made a plea to the PR industry to get...Media Report chairman and Text 100 co-founder Mark Adams has made a plea to the PR industry to get ... NewsML - a new XML-based standard for the management of electronic news - in a bid to get PROs involved ... in news creation if they don't get involved. 'They are simply going to end up complying with news ...
on international commerce, says Kreab chairman and CEO Peje Emilsson. Kreab is by some distance the leading PR ... of them want to get in there at the start and move to other countries later. Nyberg adds: Clients do ... on the new economy in its broadest sense: IT, telecoms and e-commerce. It s getting more and more niche ...
-based title. It is an idea that media agencies have some faith in. Danny Stickney, media manager ...
gets it wrong. Clearly corporate antipathy has been growing for some time. In 1996, Hill ... in principle, arguing they merely want fair treatment. Even so, some companies have doubts about ... to vote on companies actions without getting the full facts . The fact that it can take up ...
in, maybe some people resent the hype and we need to be aware of that problem. Getting ... from all directions, with differing standards. And in some cases, consultancies have a lot to gain ... is an unknown in this area. While many companies are now on the road to some semblance of compliance ...
programmes around this area, while some will also get involved in methodology and auditing. PR ... to hearing this from PR agencies. We ve got to get our act together otherwise management consultants ...
Mitchell, admitting he had been absolutely remiss in not announcing the company had decided some time ...
of some 50 freelancers and small independent agencies implementing projects. As well as guerilla ...
technology in the related high-tech media. There may also be scope for some international roll outs across ...
managers and Virgin, which has teamed up with marketing agency Get Real for the project, is looking ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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