29 Sep 2000
| by MediaWeek
Kids get their clicks...lobbying the European Commission for some time to extend its laws across Europe and will try to implement ...
. New rules or old? Some other European countries sympathise with Sweden’s stance, but in the UK it met ...
director Steve Johnson. “The only way to get kids’ advertising on radio is if you get a kids’ station ...
29 Sep 2000
| by DIEGO DILLENBERGER
business would become very important in Latin America in some ten years,'says David Drobis, Ketchum PR ...
.
But the love of regulation brings some problems. PR people are theoretically forbidden to issue press releases ...
better than Colombia's the value of good PR. Possibly because it doesn't get very much of it. Along ...
29 Sep 2000
| by GIDON FREEMAN
of regaining power at the next election - require some explanation. To turn a 20 per cent lead into a five per ...
noticed it sooner, says Andrews.
Andrews predicts some shift in next month s pre-budget report ...
29 Sep 2000
If you can t get to the Olympics, then get down to the SouthBank. Medallists from years gone...If you can t get to the Olympics, then get down to the SouthBank. Medallists from years gone by have been further immortalised by this neat idea from Adidas on the steps outside the Festival Hall ...
being dedicated to former Olympic medal-holders, you can pick up some useful Olympic facts along the way ...
29 Sep 2000
| by ANNA GRIFFITHS
/Eleven debate has finally led to some kind of resolution, but in the aftermath a couple of things are still.../Eleven debate has finally led to some kind of resolution, but in the aftermath a couple of things are still ...
Television Commission and ITV.
When the Beeb made the announcement, there was some relief because ...
to swallow its pride in backing down but the wheeling and dealing to get greater advertising minutage during ...
29 Sep 2000
| by Our Parliamentary Correspondent
some collateral damage....some collateral damage.
Legal action by the tobacco companies scuppered Labour s plans to outlaw ...
promotion is illegal.
So some of Whitehall s best brains are now turning their minds to drafting a Bill ...
to be set up to prevent agencies getting round a ban through brand stretching, direct mail and innovative ...
29 Sep 2000
marketing challenge and has provided us with some radical solutions.
Simon North, the head of account ...
forward to getting our teeth into.
...
29 Sep 2000
| by BERNARD INGHAM
being exceedingly economical with the truth over the issue. It was obvious at the time.
Some of us ...
has allowed the fibbers to get away with it.
It may be that this new morality assumes ...
, lip-smacking reptiles Mr Major knew became poodles overnight.
This caused some to wonder whether ...
29 Sep 2000
| by ALASDAIR REID
bulk e-mail . Be warned.
But that, according to some sources, is the only real problem ...
stuff - and many in the industry believed that the directive had some pretty clear-cut guidelines ...
that, with marketing companies getting potential targets to opt in to their lists rather than putting ...
29 Sep 2000
| by CAMILLA PALMER
by the Halifax some weeks ago, was a positive indication of the company s commitment to Delaney Lund s ideas ...
in us to take the brand forward. We can t wait to get going on our exciting new creative theme ...