20 Dec 2001
| by JO SMITH, Client services director, The Information House
do I get to construct something by making up the cardboard box,
but with it sitting next ...
, there are also some generic questions on the form which have
to be filled in, providing valuable information ...
and the customer, with everybody getting something out of it.
After all, the answers are on the box.
...
13 Dec 2001
hope you will be heartened by the brilliance of the creative work, by some astonishing new-business records and some innovative methodologies introduced this year.
It has been a turbulent 12 months ...
on the right to view PDFs of the categories. Please note that some of the PDFs are quite large and may take ...
13 Dec 2001
| by Staff,
wastage and voluntary redundancy.
According to Roberts: "Some 20,000 employees leave Consignia ...
the company gets back into profit. A 15% saving is equivalent to cutting more than 1bn from our annual ...
business, the Royal Mail delivery specification and outsourcing some non-core services -- were being looked ...
06 Dec 2001
| by NOELLE MCELHATTON
last year made
some initially unpopular changes to its judging process.
Chief among ...
has risen
to the extent that twice as many golds have been awarded as in 2000.
"There's some great ...
30 Nov 2001
| by IAN DARBY
Worldwide. All of a sudden we get the opportunity to work
with, and influence, an international network ...
-cy carrying its name. Some in the
industry believe that Brann's culture and systems-led approach could ...
28 Nov 2001
| by Claire Billings,
The campaign, which runs until December 14, involves a game called Get It Sorted , which will be hosted on the Royal Mail's website .
The game, developed by Proximity London, is based in a virtual sorting office where players act out sorting international mail and are given virtual mince pies ...
21 Nov 2001
| by Jennifer Whitehead,
and Spanish.
"If you haven't started already, perhaps you should get cracking on both," she told ...
16 Nov 2001
| by Sylvia Westall,
should have signed himself to a mail preference list -- anyone who signs up for this will get their names ...
of the electoral roll, people wouldn't get credit because the risk would be too high for businesses. We have argued ...
15 Nov 2001
| by ROBERT MCLUHAN
With some 60 million items of mail pouring through the nation's
letterboxes each day, marketers ...
the headline message was begun on the
envelope and completed on the letter inside.
Some marketers ...
bill' on the outside and a letter headed 'this is the
smallest bill you will get.' And to promote its ...
15 Nov 2001
The RAC is embarking on a major member-get-member marketing push in
a bid to accelerate its membership recruitment activity.
Over the next year, more than 120,000 members will receive a mailing
offering incentives to get people to join.
The pack, created by WWAV Rapp Collins, contains five ...