to remove filtersSpeedo in talks with agencies about new positioning ad drive
30 Nov 2001
individual offices in each of its 120 markets. The brand has not been advertised for some time ...
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NEW MEDIA: Red or Dead bids for revival with online presence
13 Dec 2001
effort that hinges on us getting the right product in front of the retailers. It's all about street ...
Levi's hands EMEA post to Euro boss
29 Nov 2001 | by MARK KLEINMAN
prices on some of its products. ...
ANALYSIS: The high price of Levi's victory - Levi's may have won the battle to protect distribution of its products, but the war for brand defence is going badly. Mark Kleinman reports
29 Nov 2001 | by MARK KLEINMAN
that Tesco's well-oiled PR machine allows it to attack Levi's over price while getting away with posturing ...
Levi's hands EMEA post to Euro boss
28 Nov 2001 | by Mark Kleinman,
prices on some of its products. ...
OPINION: Rubegg off, fcuk: your ads are blloocks that just peddle smut
22 Nov 2001 | by WINSTON FLETCHER, a director of Delaney Lund Knox Warren
the risible comparisons with some of the world's great artists, is the fcuk campaign creatively ... innuendo, fcuk's game would be up. Like a sneaky footballer who gets away with most of his fouls, fcuk ...
Levi-Strauss hails EU's grey imports decision
22 Nov 2001 | by DANIEL ROGERS and MARK KLEINMAN
getting the best possible deal for our customers," said an Asda spokeswoman. COMMENT Levi ...
INCENTIVES: How to cash in on corporate clothes - Promotional garments need to be well made and desirable to have a big impact
22 Nov 2001 | by SHARON GREAVES
and that defeats the purpose of creating it." Get it right though and you will have something that not only ...
Tesco vows to fight on for discount brands
20 Nov 2001 | by Sylvia Westall,
loud and clear that they want better value on big brands. We've already brought them some great deals ...
IPC doubles frequency of Now Starstyle
16 Nov 2001 | by Claire Billings,
on how to get their look. It will also feature a spotlight on top designers and competitions to win a ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
