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It was a challenge that tested some of the industry's biggest chiefs, particularly when Vivendi Universal's Jean-Marie Messier set the bar so high after his lofty ambitions for media domination ended up with a P45 in the summer. At Bertelsmann, Thomas Midelhoff was ousted by equally impatient shareholders ...
. Lloyds TSB needs some direction in its marketing. While some of its problems are part of the bigger ... marketing director, after a year's absence, hopefully it will go some way to delivering that. Steve Shutts ... as its branding. It doesn't serve your needs as well as the new retail banks, nor help you get as much ...
and feature a plumber working, while a child plays in the background. The plumber sees the dad getting a tray ... the reply: "It's alright, it gets the message across." It ends with the same strapline as the first ad ... were shown in the same break for the first week to get the message across to McCain's target audience ...
The rabble, which worked out at 15 teams of eight, battled it out over six rounds of tough questions spanning five decades of music. The City Swingers (otherwise known as the Post Office account team) triumphed, netting themselves some Champagne and a sparkling trophy. Still, it looked ...
A lot of hair has got thinner and a few waistlines have done the opposite since this team shot of Charles Saatchi and the earnest young Turks of his fledgling creative department was taken.
Sign up for some festive frolics......to win some fabulous prizes, or bid for impressive items in the auction. Star prizes this year include a ...
of Americana and you're, well, struggling. Time out. All is not lost. It'll need some smart moves, and a ... and love. 'Faster than Jason Robinson' (you get the drift), 'stronger than ...', 'tougher than ...'. ...
television advertising campaign telling fans they can get closer to the game via a Man U-branded razor....The commercial was created by J Walter Thompson for Wilkinson Sword gift sets in the run-up to Christmas. It breaks on December 5. The 10-second spot features an animated version of a Manchester United-branded Protector 3D Diamond razor practising its football skills. A voiceover says: "Get closer to the game ...
of success. Of course, if you get approval you'd better make damned sure you deliver the promised results ...
A free magazine for taxi passengers launched last week in London.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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