shot 46 McDonald's ads. Some of the most memorable advertising of the year featured in the new Happy ... the British quirkiness that has made its McDonald's work some of the best-recalled UK advertising of the past ... in some of the most interesting work done by Abbott Mead Vickers BBDO on the Gary Lineker 'No More Mr Nice ...
is at fever pitch pushing their number as well. To try to get stand out, St Luke's used giant-sized Post-it notes - some as large as the side of a building - to capture the attention of the public. Notes appeared ...
consumers the ultimate carrot - a chance to appear in a new PlayStation game - by getting the fastest time ... of the brand's whopping campaign to get the whole of the UK to take a 15-minute break earlier this year. A ... and get involved in student politics. 8. Coca-Cola Txt 2 Collect Run by Flytxt and BD Network ...
us to speak directly to our consumers and get their feedback, resulting in ongoing improvements ... . This campaign has been a lot warmer and we think it has been very effective in getting people to re ... will be the year of change. I hope it's a year of revolution. I'd like to use our famous runners to get more people ...
's wins "because everybody else does". Well, only some do. And we try hard to deflate all the false ... TBWA\London before the review. Axa's advertising has been hard to spot for some time. Leo Burnett has ... -the-line spend only and it's UK spend only. Agencies don't get extra billings from existing clients unless ...
't be blamed for that. The agency's job was to create a campaign that would get consumers to come, and nobody can deny that it has, admirably and with some finesse, achieved that. An honourable mention has ...
will already be familiar with some of Partizan's delightful and diverse output. It is this record ... for enjoying a sunset, was also a favourite with awards juries. Partizan also made some smart signings ... provides the corporate sturdiness that some production companies have lacked in the past. Its roster ...
The PR and marketing campaign to educate drivers about the law banning the use of mobile phones while driving appears to have been a complete success.
Tele2, the Swedish provider of low-cost telephone calls, is putting its media planning and buying business out to pitch, in advance of major marketing activity in the UK.
list graced by the likes of Unilever, Levi Strauss and Johnnie Walker. Some certainly believe big ... president, says: "An account executive of the 60s could walk into a modern agency and get to work - so long ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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