Top communicators at some of the UK's biggest charities have approved plans to set up a charity
in gaining a hard-to-get seal of approval from an often cynical press - for what was effectively a CSR PR ... of their business rather than treating community schemes as one-off PR stunts. Some companies have to be persuaded ... often in CSR comms there is a risk of the rhetoric getting ahead of performance.' PRWeek looks ...
. 'We understand that some people find trick or treating intimidating, so the RNIB will encourage ... was piloted last year and its success has led the RNIB to roll it out nationally this year and get corporate ...
Soft furnishings, skiwear and luxury boats - just some of the 'lifestyle' goods promoted ... 't expect, and create a buzz to help people get excited about a show that's been around for a long time ... in the past two years. How organisers promote their events vary. Some, such as DMG World Media and Haymarket ...
Communications Getting Inside The Justice System The Red Consultancy THE COLLEGE HILL AWARD Corporate ... of the Year Getting Closer to Clients ESP PR Vanesther Rees Rees Communications Laura White (trading as Room ...
Cancer Research UK has teamed up with some of Britain's most well-known stately homes to encourage...As well as raising around £2.5m, the events - in September and October - are part of the charity's 'reduce the risk' campaign that encourages people to take five steps towards lowering their chances of getting cancer. The organisation's events PR manager, Susie Robinson, said the inaugural event in 2003 ...
value of the conference industry', but also to 'get more people to generally meet each other'. PRWeek has already scheduled a meeting to decide who gets to attend. ...
Campaign: Britain On The Move Client: ITV PR team: In-house Timescale: April-September 2004 Budget band: £100,000 to £1,000,000 Last year, ITV decided to use its position as a high-profile national broadcaster with a network of regional programmes to encourage Britons to take more exercise....
Campaign: Meal Deal Client: Greenwich Borough Council PR team: In-house Timescale: September 2004-January 2005 Budget band: £10,000-£100,000 In response to media reports last year that British schoolchildren were getting inexorably fatter (and the fact that one survey found a concrete link ...
News of London's successful bid for the 2012 Olympics prompted an outpouring of euphoria across national, regional newspapers and trade press alike. Every one was keen to flag up the multiple benefits of the Games to London and beyond and get a slice of the Olympic pie. 'We've got 'em!' (Daily Mirror, 7 July ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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