Getting the best from budgets in belt-tightening 2008
21 Dec 2007
holders that direct methods are key to getting the best out of a brand. Royal Mail statistics show ...
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Brand Republic's top stories of 2007
21 Dec 2007 | by Daniel Farey-Jones
-up of 2007 as told through some of the site's most-read stories, from Brand Republic, Campaign, Marketing
Talk of the year: celebs, Big Brother, Facebook, careers and ads
21 Dec 2007 | by Bill Britt
Jonathan Durden is doing on Big Brother Facebook getting BANNED in Agencies Racist Trident gum ad ...
Brand Republic's top ads and turkeys of the year 2007
21 Dec 2007 | by Nikki Sandison
of Guinness begins to form. Big Yellow Storage get some space in your life by CHI Partners ...
Elvis scoops Virgin Holidays £12m ad account
20 Dec 2007 | by Jacquie Bowser
them for their support and role in this. They have worked with us to deliver some fantastic campaigns ...
First Choice focuses on families in 'Arms full' campaign
20 Dec 2007 | by Nikki Sandison
-week holiday than they do at home in everyday life. Just over a quarter of families said they get together ...
Great marketing is about the personal touch
19 Dec 2007
companies. They didn t seem to mind if services were different from what they could get elsewhere ...
US regulator relaxes rules on newspaper and TV ownership
19 Dec 2007 | by Alex Donohue
. Critics of the FCC s decision have said it could create a news media monopoly in some of the US s largest ...
ASA bans Flybe ad for misleading prices
19 Dec 2007 | by Nikki Sandison
that this was not sufficient to warn consumers that the offer was severely limited during some of the travel period ...
People moves: Get your CV ready ..
19 Dec 2007
The past year's relative dearth of high-profile marketing moves suggests an encouraging stability, given the profession's reputation for short tenures. But some notable job changes that have taken place ... 's assertion to Marketing, when Ennals joined Digital UK, that if it started to 'go smelly', he would get out ...
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