Branding brief: Yeo Valley Organic to get fresh look next year
12 Dec 2007
Yeo Valley Organic, the dairy company, is relaunching next year with a fresh look, created by Blue Marlin, across its range of yoghurts, butter and milk.
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People moves: Get your CV ready ..
19 Dec 2007
The past year's relative dearth of high-profile marketing moves suggests an encouraging stability, given the profession's reputation for short tenures. But some notable job changes that have taken place ... 's assertion to Marketing, when Ennals joined Digital UK, that if it started to 'go smelly', he would get out ...
Michael Grade to get bonus of 75% of salary
10 Dec 2007 | by Daniel Farey-Jones
LONDON - ITV is handing its executive chairman Michael Grade a bonus of 75% of his salary, despite its share price falling more than 20% since he took up the post of executive chairman.
Media choice: I'm a Celebrity, Get Me Out of Here
05 Dec 2007 | by Gemma Newland, Managing director, Stream\
Was the creative inspiration possibly 'mini cheesy quiches, ooh yes please'? I'm sure we in marketing must all have all surely agreed to 'get me the hell away from here as fast as possible - I'll bungee, if need be'. Apart from the delightful Christopher Biggins, this year's offering struck me ...
Time for the UK to get mobile moving
04 Dec 2007 | by Fiona Ramsay
s head of advertising Richard Saggers says: It is about getting the right balance - a pre-roll 30-second ...
Diary: One way not to get a job at Wieden & Kennedy
30 Nov 2007
no vacancies, sarcastically adding that it "was a bit scary to be bracketed with some of these companies ...
Armed forces to get help to develop media skills
29 Nov 2007 | by Matt Cartmell
Andy Reeds. Reeds said: Often the media are viewed with some suspicion and even fear by the military ...
3x1 brought in to get Scots to eat more meat
28 Nov 2007 | by Gemma O'Reilly
PR activity in an attempt to get Scots to eat more red meat.
Indian entertainment outfit to get financial advice
23 Nov 2007 | by David Quainton
An Indian animation and gaming content production company, has brought in Bell Pottinger Corporate & Financial to advise it on a stock exchange listing.
ONLINE SPECIAL: ENTERTAINMENT PR... Even B movies get buzz online
21 Nov 2007 | by Mary Cowlett
. While the priority for online media is exclusive content and promotions, film devotees want to get ... on male actors... as do older women Get interactive. Viewing clips, stills, interviews and trailers is a ... that the profile of online media users is getting older word of mouth is not the preserve of teens and the so ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
