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Scottish channel stv supports blood drive

, presenter of The Five Thirty Show, will front a 20-second on-air promo to encourage viewers to get behind ...

Pressure group accuses food marketers of distributing misleading information in school

but neglecting to mention it has no fat. We were flabbergasted by some of the claims in these packs,' said ...

ActionAid pressures Tesco on developing world wages with viral spoof

. It has also sent campaign cards to 40,000 supporters asking them to get involved with the campaign ...

Channel 4 awards web advertising for Celebrity Big Brother to eType

eType will handle all the display advertising for the site at channel4.com/bigbrother, which launches on 28 December, in advance of the new TV show launching on 2 January. The show will run for three weeks and the online destination will be the first stop for fans looking to get all the updates from ...

Digital radio industry says it's still on track for switchover

needs to relax some of the existing legislative and regulatory burdens placed on the industry, and call ...

Cobra Beer aims flavoured lagers at female drinkers

and some Cobra Bite to create their own girls night in. The TV work will be supported by sampling ...

Currys tests new logo and store design

and it felt the need to up its game. It wanted to get rid of the big-value messaging and present itself as a ...

Sainsbury's dessert-kit range taps into home cooking trend

' intended to 'get the nation cooking, without scaring them off'.

Top 10 Marketing moments of 2008

market with endless ads using the bottom line as their battleground. For some brands, notably British ... economists have criticised the media for its negative agenda, and some have accused companies of using ...

Marketing's Adwatch of the Year 2008

The UK's biggest retailers have forced their way into the public consciousness with some truly memorable TV advertising over the past 12 months, according to Marketing's Adwatch of the Year survey. The rankings, aggregated from the Adwatch tables that have appeared in Marketing in the 12 months to October ...

 

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