to remove filtersPressure group accuses food marketers of distributing misleading information in school
29 Dec 2008 | by Gemma Charles
but neglecting to mention it has no fat. We were flabbergasted by some of the claims in these packs,' said ...
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Saatchi & Saatchi embark on first campaign for Cadbury Creme Egg
31 Dec 2008 | by Hadassah Nymark
, Cadbury, said: "Creme Egg is one of our most iconic and popular brands. Our consumers get really excited ...
ActionAid pressures Tesco on developing world wages with viral spoof
23 Dec 2008 | by Miranda Fitzgerald
. It has also sent campaign cards to 40,000 supporters asking them to get involved with the campaign ...
Cobra Beer aims flavoured lagers at female drinkers
19 Dec 2008 | by Gemma Charles
and some Cobra Bite to create their own girls night in. The TV work will be supported by sampling ...
Carling extends sponsorship of League Cup until 2012
18 Dec 2008 | by Darren Davidson
football fans, ourselves included, some truly memorable moments." Last season's Carling Cup was won ...
Sainsbury's dessert-kit range taps into home cooking trend
18 Dec 2008 | by Miranda Fitgerald
' intended to 'get the nation cooking, without scaring them off'.
Innocent outlines 2009 marketing plans
17 Dec 2008 | by Joe Thomas
at Innocent said: "Making sure you eat your five portions of fruit and veg is a great way to get healthy ... together provide an easy and convenient way to get your 5 portions of fruit and veg ...
Burger King launches meat-scented fragrance
17 Dec 2008 | by Staff
this week and an informal survey carried out by the Boston Herald revealed that some men would actually wear ...
Top 10 Marketing moments of 2008
17 Dec 2008 | by Nicola Clark
market with endless ads using the bottom line as their battleground. For some brands, notably British ... economists have criticised the media for its negative agenda, and some have accused companies of using ...
Marketing's Adwatch of the Year 2008
17 Dec 2008 | by Gail Kemp
The UK's biggest retailers have forced their way into the public consciousness with some truly memorable TV advertising over the past 12 months, according to Marketing's Adwatch of the Year survey. The rankings, aggregated from the Adwatch tables that have appeared in Marketing in the 12 months to October ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
