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Brand Republic's top stories of 2009

23 Dec 2009 | by Staff

round-up of some of 2009's most interesting stories across advertising, marketing and media....' feisty campaign telling consumers to use posh department stores to get shown TVs and then buy them ... or even any ads to get fantastic exposure. Marmite gave us its take on the pop-up shop ...

ABCe: Guardian extends UK website league lead

22 Dec 2009 | by Tristan O'Carroll

to their total unique user base from non-UK, or overseas, traffic. Some 22.9 million of Guardian ...

Regional media giants partner for Welsh news service bid

22 Dec 2009 | by Tristan O'Carroll

LONDON - Some of the biggest UK regional news players have teamed up to bid for one

Apple's TV subscription project makes some progress

22 Dec 2009 | by Staff

be changing after feedback from the networks. Some network executives are concerned that selling ...

Eurostar cancels marketing activity and prepares 2010 rethink

21 Dec 2009 | by Daniel Farey-Jones

Speaking to Brand Republic, sales and marketing director Emma Harris said that while Eurostar's first priority is getting people home for Christmas it has a "big job to do from a brand point of view ... ". The longer-term plan is to get Eurostar's contact centre in Ashford, which handles customer service ...

Thinkbox in four-week campaign to promote effectiveness of TV ads

21 Dec 2009 | by Arif Durrani

and impersonating famous lines from TV ads, ranging from Bodyform, Budweiser and Cadbury's Whole Nut, to Fairly ... on Christmas Day. Getting the message across that TV remains the most popular and effective ad medium ...

EU introduces new audiovisual industry regulations

21 Dec 2009 | by Tristan O'Carroll

across the internet, are now required to get a license from Ofcom. Si n Simon, UK Minister for Creative ...

Crisis-hit Eurostar discovers social media users want more than marketing

20 Dec 2009 | by Daniel Farey-Jones

to some to force open doors to get more air to breathe. At least one passenger (who works in PR) used ... down due to temperature variations, with some stuck on trains for up to 16 hours. Many complained about ... and uncommunicative Eurostar was. Those due to meet passengers and some of the 31,000 people due to travel on Saturday ...

IPC's Nuts and Loaded to offer online poker

18 Dec 2009 | by John Reynolds

LONDON - IPC's men's titles Nuts and Loaded have extended their brands into online poker, courtesy...The partnership sees the launch of online Nuts and Loaded branded virtual poker rooms. Users can access the sites by going to www.pkr.com/nuts or www.pkr.com/loaded to join the 3D poker room ... the option to personalise their poker-playing avatars with Nuts and Loaded T-shirts. The partnership ...

Twitter taken over by Iranian Cyber Army

18 Dec 2009 | by Staff

, it was also used by Iranian internal security to monitor and attack protestors. At one stage conspiracy nuts ...

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