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FD signs up Sunday Times business editor John Waples

17 Dec 2009 | by David Singleton

Watson, said: 'In addition to working closely with some of our most important clients, John will also ...

A creative director's verdict on the most-recalled ad of 2009

15 Dec 2009 | by Leon Jaume

old useful doesn't get much of a look-in while we're raving about the hilarious or ranting about

And in the real world... GM, BBC, Google, CBS and Tesco

09 Dec 2009

some optimism for next year. Source: Financial Times Normal 0 0 1 33 152 3 1 231 ... , disappointing some City analysts who had expected its recent marketing blitz to pay off before Christmas ...

PRCA PR Leaders' Panel shows agency bosses expect year of growth in 2010

09 Dec 2009 | by Gemma O'Reilly

confidence returning to the PR market after a troubled 2009. Some 84 per cent of agency heads expected ... business. 'This year has affected different agencies in different ways. Some continued to grow ...

We'll Call You - Churchill

08 Dec 2009

, we rang the insurance brand to find out how to get tickets...that Churchill is involved with pantos, and I really want to go. Would you get discounts on tickets? Churchill ... with Churchill would help get tickets. Do you know who I would have to contact? Churchill Let me transfer you ... number - I'm just looking for information on the Churchill pantomimes, and how I could get tickets ...

Calling time on over-servicing

04 Dec 2009 | by Alex Blyth

Ask anyone who has worked in PR for any length of time and they will tell you that over-servicing is not a new problem. They will also probably tell you that it tends to get worse in recessions. Graham Lancaster, chairman of Euro RSCG Biss Lancaster, has been through three recessions. He says: 'In tough times ...

Graham Lancaster, Euro RSCG Biss Lancaster: The best job in the world

04 Dec 2009 | by Graham Lancaster, Euro RSCG Biss Lancaster

, street-wise mind to assimilate masses of information quickly - also makes for some very special people ... , sponsorships, branded content and events. But when things get serious (takeovers, crises, strikes, bet ... about quantitative easing, listen to the Today programme, and get beyond the colour supps ...

Tim Allan, Portland: How to roll with the punches

04 Dec 2009 | by Tim Allan, Portland

some agencies have lost staff in order to protect margins, Portland has deliberately gone ... access to some of Britain's best brains when it comes to comms, business and politics. Our clients ... or running an effective digital campaign. Very few clients struggle to get meetings with government, so any ...

Edward Walsh, APCO Worldwide: A need for external relations

04 Dec 2009 | by Edward Walsh, APCO

communications and public affairs are some of the first to come under scrutiny. This has a domino impact on our ... - is to get them into a room for a day, together with the heads of marketing, government relations, operations ...

Stuart Wilson, MS&L UK: The purpose of integration

04 Dec 2009 | by Stuart Wilson, MS&L UK

disciplines. In a recessionary environment, clients love the idea that they can get a more effective campaign ... everyone from public affairs to consumer product promotion specialists. The challenge is how to get these teams working together in a client-focused way. Agency structure often gets in the way of creating ...

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