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EdenCancan look to expand market for Duchamp

: His work is very diverse and I think we will really show people a great side to Duchamp, which some ...

Consumer: Sports bra shows some real panache

After three years of development, lingerie company Panache was ready to unveil its first sports bra in October 2011. It called in Instinct PR to develop a launch campaign and generate sales through a health and fitness-focused media presence.

Consumer: Reebok's 3D street art a record-breaker

that is popular in the US. The pair planned to jointly promote the programme, which aims to get people 'fit ...

Pentland seeks Kickers support as it hires Fluorescent for Ted Baker brief

Pentland Group, the firm behind brands that include Ted Baker footwear, Speedo, Berghaus and Mitre has launched a pitch process for a consumer agency to handle its Kickers range. The brand is searching for a consumer agency that can help it get back to its music roots . Kickers has enjoyed success ...

Sarah Gower: On the starting blocks

it gets any better,' she enthuses. 'The platform is huge.' The interview takes place in the HQ ... and one could say I have a competitive spirit.' As well getting her sent off the pitch while playing ... have branched out. Following the riots across England last summer, criticism was aimed from some ...

FitFlop turns to The Brooklyn Brothers in bid to move into fashion

wearing, something that will get a big boost off the back of the Olympics. The Brooklyn Brothers team ...

London Fashion Week: Followers of fashion

desperate attempts by brands that have nothing in common with London Fashion Week to score some short ... with designers. Young designers - with some of the best coming through NEWGEN, a scheme launched in 1993 ... more genuine, and the output you are going to get will be much more compelling for consumers,' he says ...

Admiral Sportswear calls in Radiator PR to promote high-end fashion line

Admiral, the British sportswear brand that manufactured football kits for some of England's top

EBay redoubles marketing efforts for fashion offering

get by using the online marketplace, rather than the high street. Since eBay launched its Fashion ...

Brand Republic: a change is gonna come

Over the coming days you can expect to see some changes on Brand Republic, with improvements

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.