Corporate hospitality: Now ... that's entertainment
26 Sep 2008
's interval guests were treated to drinks and greeted by some of the performers in full costume. 'We wanted ...
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Olympic body seeks to reassure agencies
27 Feb 2009 | by Kate Magee
some in the PR industry complained of unfair play.
Experiential: Time to get involved
15 Aug 2008
Awards will have a live brand experience category for the first time, and the creation of events that get ... the skills to get that representation talked about. 'PR and marketing managers within companies are becoming ... the agencies looking to capitalise, and it set up its own experiential division, Sneeze, some time ago ...
Media Analysis: More to CNBC than rolling news
18 Apr 2008
to the CNBC network for some time, says Barbara Stelzner, CNBC Europe vice-president news and programming, who ... does feature some US programming, it produces many of its own shows from its London HQ. Unlike its ... presenters have worked in City institutions and - apart from some of the links - they create their segments ...
Editorial: The brands emerge from the tunnel ...
09 Jun 2006 | by Daniel Rogers, Editor, danny.rogers@haynet.com
scoring the winning goal - but to Nike, not an official competition sponsor, outflanking Adidas with some ...
How well do we really respond to change?
19 May 2006 | by Kate Nicholas, kate.nicholas@haynet.com
concerned with perception, the poll garnered some fairly management textbook responses, with 63 per cent ... to change: dread at the idea that the goalposts are shifting is quite normal. Some people will cling ... the middle between those who get it - and are looking at how change impacts every area of their business ...
Charity comms chiefs back future PR trade body
16 Sep 2005
Top communicators at some of the UK's biggest charities have approved plans to set up a charity
Let actions speak louder than words
16 Sep 2005
in gaining a hard-to-get seal of approval from an often cynical press - for what was effectively a CSR PR ... of their business rather than treating community schemes as one-off PR stunts. Some companies have to be persuaded ... often in CSR comms there is a risk of the rhetoric getting ahead of performance.' PRWeek looks ...
RNIB shuns 'trick or treat' for Hallowe'encampaign
02 Sep 2005 | by Alex Black
. 'We understand that some people find trick or treating intimidating, so the RNIB will encourage ... was piloted last year and its success has led the RNIB to roll it out nationally this year and get corporate ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
