" campaign promoting a documentary, Cocaine Unwrapped, to get UK cocaine users to be aware...toss-up between It's A Wonderful Life and ET. GM: Midnight Cowboy. Some of the best editing and sound ...
"Yet again, Magnum puts out another dud ad. I might not be the target audience for this but, seriously, who couldn't be patronised by it? A model gets very excited when her ice-cream grows back after biting into it and speed-dials the rest of her model friends to tell them. They all rush over ...
that featured an image of Jesus bathed in light, using the words "He is coming. Better get your hair done"....available in a local church. The ASA acknowledged that the ad would be seen as distasteful to some ...
the classic horror themes, get the Phones4U sense of humour, and understand what our ads are trying ... each encounter around 1,000 commercial communications per day Some topics when used creatively will always attract some scutiny, not least religion, gambling, sex, violence and drug-taking, however the UK ...
look coupled with the exclusivity suggested by getting entrance to a club with a casino chip ...
the stairs in the middle of the night into the kitchen to get his R Whites fix. This time, instead ...
as the campaign gets interactive, Ben Priest writes....to bring something different that our audience would be eager to get involved with. The Creative Idea ... and Dan to their mates' dilemmas. They also get to meet our Good Call Centre girls, who are only too willing to help them get their videos sorted and help a friend out. We wanted to make the campaign ...
. Can we get together and invest in some shared on-site creches? I'm game if anyone else is (Nikki ... -enabled, "always on" anyway, with a direct customer base that also tends to have children at some point and ... in business. This goes tenfold, I'd say, for a returning mum, at least while she's getting herself up ...
of them noticing and may leave some rueing the day they allowed the London Olympic Games to blind them ... . Perhaps, as some marketing experts believe, the celebrations are over too quickly for most advertisers ... companies that can credibly tap into the national mood that such an event generates. Some suggest ...
One day, this will be cited by the next generation of industry stars as one of the pieces of work that inspired them to get into our business. For me, it's the benchmark for integrated thinking. And proves that advertising can take on any shape. I still have to swallow back the sick every time I think about ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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