30 May 2012
| by Loulla-Mae Eleftheriou-Smith
that featured an image of Jesus bathed in light, using the words "He is coming. Better get your hair done"....available in a local church.
The ASA acknowledged that the ad would be seen as distasteful to some ...
11 May 2012
| by Matthew Chapman
agencies were contacted.
Some 37% thought budgets would increase, while 45% believed they would stay ...
with only 37% of respondents believing it would stay the same.
Some 41% thought budgets would increase ...
the year.
At the time of the survey, which took place across the first quarter of 2012, some 67 ...
27 Apr 2012
| by Ian Darby
strong, integrated and independent agency. As Tesco was our founding client and some of our people have ...
13 Mar 2012
| by Daniel Farey-Jones
Starbucks is hoping to reach six million people tonight (13 March) with a TV ad that uses animation and a friendly Liverpudlian voiceover to inspire its customers to introduce themselves to their barista.
12 Mar 2012
| by Daniel Farey-Jones
Mother created the campaign, which was based on the insight of helping everyone sleep like a princess, and Vizeum handled media planning.
It is designed to put some glamour into the process of choosing a mattress, which Ikea's advertising manager Kemi Anthony said people saw as a "complicated ...
08 Mar 2012
| by Sara Kimberley
Bartle Bogle Hegarty and Abbott Mead Vickers BBDO also picked up two gold awards each.
BBH s wins were for Barnardo s "life story", which won best charity in the film sector, and for Google s "say it to get it", which picked up the best poster campaign.
AMV s Met Police "tube" campaign triumphed ...
07 Mar 2012
| by Matthew Chapman
Tesco has succeeded in getting an ad campaign by rival Asda banned for making absolute claims about...The ruling by the Advertising Standards Authority (ASA) is the latest development in a series of tit-for-tat complaints between the two supermarket giants that refuses to die.
In August last year, Tesco failed to get a campaign from rival Asda banned , after it claimed the ad was misleading because ...
08 Feb 2012
| by Matthew Chapman
Comet had not obeyed guidelines because some of the goods being advertised were not on sale ...
23 Jan 2012
| by Arif Durrani
some of the best of the rest to the US in order to share and celebrate global best practice in brand ...
04 Jan 2012
| by Sarah Shearman
The press ad, featuring an action shot of Suarez, promised Paddy Power customers would get their money back, if Suarez scored in the Liverpool v Manchester United match towards the end of last year.
The ad, which appeared in The Sun on 15 October, received one complaint on the grounds it was socially ...