at some point in our history been guilty as well. Traditionally the numbers need to be made ... guidance, quarterly reporting, and changed our compensation system. It did provide some space for people ... digital gain your brand trust in the same way? Absolutely. We have some brands that have been built ...
The interactive iAd invites people to "village your hair" by manipulating a photo with various styles. Each style gets a reaction from a villager, such as the butter churner or needle worker, before an "Extreme Style" look gets you banished from the village for not conforming. Users can Tweet pictures ...
benefit are you getting from sponsoring the Olympics? A: For the Vancouver 2010 Winter Olympics we ... in the UK [last year] we generated an extra $20m so we're already delivering on what we expected to get ... ? A: We're in it for several reasons. One, we truly want to get more products in more people's hands ...
The film, by Dare, contains nudity and sex scenes, and was designed to have viral effect. The brief was to "get people to start seeing REN as a contender in the skincare market". The work, which was filmed ?in Sweden, was created by Danny Brooke-Taylor and directed by Vince Squibb through Gorgeous. ...
with politicians, patient organisations and the NHS. Some of the challenges include supporting members ...
called "How in-sync are you?". The campaign shows two turntables playing 'Let's Get it On' by Marvin ... connection", which will be determined by a cross-fader mechanism to let couples get to the next level ...
to develop the character, rather than get rid of him completely. The 10 million Macmillan Cancer Support ... ? Then you might enjoy getting to grips with a tricky brief from Gloucester Police. The boys in blue ... and Initiative - are all planning to pitch, there is some interest as to whether any other networks will throw ...
've made to the Revlon brand, and hopefully, we'll get the opportunity to work with them again." Revlon ...
markets are the UK and Denmark. Saatchi Saatchi will continue to work on some digital projects ...
An outdoor ad for Lynx Excite, which ran in July and was created by Bartle Bogle Hegarty, drew 113 complaints. It featured a bikini-clad woman under a shower alongside a line stating: "The cleaner you are the dirtier you get." The digital campaign, which ran in June and July and was created by Tullo Marshall ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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