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Swiftcover invites commuters to get into bed with Little Iggy

Swiftcover will challenge commuters to get in and attempt to wake him. They will have the option ... excited about. We're expecting some pretty wild ways to wake Little Iggy up." Last year, Swiftcover ...

Get your content moving: How to create good video content

'. But unless there is a genuine reason for a person to watch the film, they will not. Online video: Get ...

Get your content moving: Case studies

on YouTube in the UK last December. Oniine video: Get your content moving ...

'We're going to get you now!'

as the lowest point. 'For our target market, the Daily Mail is the most influential publication. It doesn't get ... was complicated because some issues arose on models that were not on sale in the UK, or the problems did not apply ... of the recall,' says Brownlee. 'I know for certain that some people sent in positive stories but they weren ...

Helen Edwards on Branding: Time to get touchy-feely

with the touchy-feely awareness of the cabin crew, so you'd better get back there and muck in. Capital-B Bonding ... means embracing some of the techniques that have been pioneered in the academic world. Market ... , an MBA from London Business School and is a partner at Passionbrand, where she works with some ...

Standard Life 'get a reality check' by VCCP

Standard Life is targeting a younger audience, sponsoring the Dave TV Channel, as well as launching activity across outdoor, press and online.

Editorial: Seems clients still don't get the message

directors in client companies are "getting the message" and are seeing the sense of not slashing adspends

Opinion: From our readers - Get fees right and the rest will follow

Your article 'Recession: cash flow pain worsens' (Ian Monk, 31 October) is a critical read for small-to-medium-sized PR agencies.

City Republic: Markets look to earnings for some good news

because this year's earnings figures, apart from commodities and some tech stocks, are down on last year ... they've been reading those front pages), there's actually some evidence from the US that new houses are being sold again in some states and production and sales of consumer goods are keeping their heads above ...

Editorial: Finance brands get serious

to consumers. One thing I am convinced of, however, is that there are some financial-services brands whose ... before another institution gets itself into serious trouble and cannot be rescued. Tesco has gone ... gets its licence, both of which look likely, branded financial services will never be the same. While ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.