Coke, Tesco, Kraft sign up to calorie reduction pledge
24 Mar 2012 | by Gemma Charles
% fewer calories than its core Chosen By You brand Coca-Cola GB will reduce the calories in some ...
Search results for Get Some Nuts
Search filters:
By Industry Sector
-
Consumer Goods
Click 
to remove filters
Add Search Filters:
By Date
By Publication
- brandrepublic.com (1101)
- Campaign (221)
- campaignlive.co.uk (45)
- Campaign Work (12)
- Marketing (301)
- marketingmagazine.co.uk (337)
- mediaweek.co.uk (19)
- Media Week (2)
- prweek.com (28)
- PR Week UK (131)
By Channel
- Ad campaign (54)
- Advertising (3)
- Agency (71)
- Digital marketing (338)
- Direct Marketing (174)
- More...
- Events (1)
- Marketing (1564)
- Media (774)
- New Business (23)
- PR (13)
- Public Relations (190)
- Research & Data (56)
- Less...
By Industry Sector
- Pharmaceutical (129)
Marc Pritchard interview: How P&G 'cracked' social ROI
28 Mar 2012 | by Noelle McElhatton
benefit are you getting from sponsoring the Olympics? A: For the Vancouver 2010 Winter Olympics we ... in the UK [last year] we generated an extra $20m so we're already delivering on what we expected to get ... ? A: We're in it for several reasons. One, we truly want to get more products in more people's hands ...
Revlon's Julia Goldin on her new storytelling strategy, going back to basics and marketers as business leader
23 Mar 2012 | by Rachel Barnes
the organisation on a track . People then get inspired by the vision, and they do great things as a result ... desire to see how much we could do. Making sure the point of view gets translated into the product ... code and get a map of all the shops. You would see special offers relevant to you and special menus ...
P&G Marc Pritchard: The full WACL speech
22 Mar 2012 | by Rachel Barnes
and learn: "Try new things, accept some won t work, learn why Finding your purpose Force ... -to-one relationships in real-time with every person in the world. But achieving this vision requires some fundamental ... " to help Mums and families get to the Games. We learned that when they get to the Games, they can ...
Furniture retail and DIY brands switch from price-led to emotive ad strategy
22 Mar 2012 | by Alex Brownsell
, some argue, has forced a rethink across the retail sector. Matt Prentis, associate director ... is still DIY, but broader. Some 70% of visitors to the "You can do it" centres in our stores are women ... we reframe the category to get consumers to undertake a job in a tough economic climate. It's about ...
Entertainment: Cover-up boosts Shakespeare attractions
22 Mar 2012 | by John Owens
visualised a world without Shakespeare. This included getting 45 pubs in the UK named after the Bard to cover ...
Broadcast yourself: Should brands become media owners?
22 Mar 2012 | by Kate Magee
opportunities 'Brands invest heavily in getting their content into other media owners. Why doesn't a brand ... producing their own show. Instead of getting broadcasters to carry it, they can distribute it themselves ... where the younger generation get their content. GolinHarris' head of media Neil Henderson says: 'It ...
Luggage retailer Samsonite brings in Shine Communications
19 Mar 2012 | by Hannah Crown
. Samsonite UK and Ireland general manager Mark McGuigan said: We have some exciting products launching ...
My Secret Work Weapon: Watch out for lazy language - decode it and be specific
14 Mar 2012 | by Mark Thomson, Olympics and international director, Royal Mail
. It's not about being aggressive, it's about drilling down so you get people to expand on their point ... ', 'less'); spotting undefined words ('improve'); unspecified terms ('my team', 'some individuals', 'they ...
Should brands build marketing functions to focus on Facebook? The Marketing Society Forum
14 Mar 2012
performance isn't great. Emotionally it's good for some brands, less so for others, but it's only one ...
Additional Information
Campaign Jobs
- Digital Sr. Creative Director Wunderman , Beijing
- Creative Director, Copy Base Wunderman , Shanghai
- Creative Director - Art Base Wunderman , Shanghai
- Creative Director - Digital Wunderman , Beijing & Shanghai
- Regional Online / Ecommerce Managers - HK & Asia Initiative Recruitment Attractive Total Package, Hong Kong and Asia Pacific
Most viewed
- Campaign Viral Chart: Nike interactive ad nets first place
- Mindshare retains Unilever media buying in the US
- Sorrell says Adam & Eve acquisition 'shows DDB needed some help'
- National Trust launches Wallace and Gromit ads
- Kellogg's Rice Krispies Squares launches 3D ad
- Co-op appoints Leo Burnett to £50m ad account
Most commented
Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
