08 May 2012
| by Maisie McCabe
planner at UM London, said: "Our Bing game allows teenagers to get completely immersed in the Wagon Wheels ...
02 May 2012
| by Maisie McCabe
As part of the deal, Coca-Cola is TalkSport's exclusive non-alcoholic beverage partner for the tournament and will also sponsor a tailored highlight package, called the 'Coca-Cola Goal Report', throughout the tournament. The winner of the Coca-Cola Fan Reporter competition will get a six-month paid internship ...
16 Apr 2012
| by Arif Durrani
some of the industry s best known networkers, including Ogilvy's Rory Sutherland, Engine Group s Robin ...
03 Apr 2012
| by Maisie McCabe
that the campaign still resonates with the target audience and it's significantly more successful than some ...
16 Mar 2012
| by Daniel Farey-Jones
Clarke's decision to get more involved with the UK business. ( Marketing )
PepsiCo has appointed ...
17 Feb 2012
| by Sarah Shearman
with Facebook . Some industry experts have complained in the past that the latter can be restrictive ...
; we were already getting thousands of guesses, before it had even launched on TV.
The brand pages ...
opportunities. Twitter is much more of the moment , allowing a brand to get involved in the conver ...
15 Feb 2012
| by John Reynolds
, which makes Emerald Nuts, said they had mutually agreed to end their deal regarding Pringles ...
02 Feb 2012
| by Alasdair Reid
rooms, about to buy itself some serious creative firepower - and that Google will have no choice ...
, but they will find some familiar faces there - notably the big advertisers that they are rather desperate to "own ...
18 Jan 2012
| by Mark Banham
some exciting plans for 2012 and finding the right media agency partner in this process will help ...
10 Jan 2012
| by David Benady
, Cara, dancing to a particularly grating version of the song YMCA.
Some may question whether ...
or on the fringes are less enamoured. The important thing is that the target audience likes it and gets the message ...
. Some observers argue that it came across more like an ad for the TV talent show than for the retailer ...