06 Aug 2010
| by Mark Banham
The three-season deal will commence from the beginning of the 2010/11 season, which gets underway this weekend.
The partnership gives Tune Group access to 2,000 professional football matches, with an estimated cumulative global TV audience of more than three billion.
The partnership delivers a range ...
13 Jul 2010
| by Jacob Mathias
was delivering great value for pocket-money.
"With iSponge, you not only get a game that s as addictive as some of the best-sellers, but for a limited time, you get the fan favourite first- ever episode ...
/Reef blower,' and jelly-fishing game, users will get 12 classic clips of the show with more to download each ...
28 May 2010
| by Ben Bold
to be some of the first to get their hands on the first UK official iPad. The iPad will be available from ...
13 May 2010
| by Adam Woods
the beginnings of an entirely new set of tracks for TV. They might never get used, but then again they might soon ...
at Manning Gottlieb OMD. "We've got a bunch of different technologies that are looking to get onto our big ...
, is stumped as to where some of the latest innovations could fit into the market, describing the convergence ...
13 May 2010
with the world's largest internet user base. The decision was lauded by commentators in the West, though some ...
13 May 2010
| by David Tiltman
sent to its database. "This has yielded some big wins in cross-selling our range of support products ...
them as trends and clues to a user's profile - they are not given facts," says MacDonald. "In some ...
the multitude of targeting technology available. "What some companies call 'behavioural' is really just ...
12 May 2010
| by Andrew Walmsley
both on the neutrality of agencies' decision-making and on the value that advertisers get ...
within, which gives the credible illusion of accountability. Agencies get to charge low fees (but balance this via undeclared discounts). Procurement departments get to report low numbers. Marketers get ...
11 May 2010
| by Helen Edwards
creeping unease about it, some commentators have alighted on a precedent: the Cadbury and Lever company ...
and is a partner at Passionbrand, where she works with some of the world's biggest brands. 30 SECONDS ...
customers the chance to own their electricity generation and cut bills, or even sell some of the electricity ...
11 May 2010
| by Nicola Clark
LONDON - Glamour's second '21st Century Woman' report contains some interesting findings.
05 May 2010
| by Jeremy Lee
Brands should focus more on getting their spots shown at the right time and less on making shows....content - programmes that were paid for by brands but not unduly editorially influenced by them. Some ...
isn't cheap, so some advertisers have been tempted, presumably at their agencies' behest, to shoehorn ...
, a short Bing ad asked the question: 'Where can I get everything for the World Cup?' It then came up ...