Agencies line up for Glenmorangie
04 Feb 2010 | by Kate Nettleton
LONDON - Glenmorangie, the single malt whisky brand, is on the hunt for a creative agency for its UK advertising account.
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LONDON - Glenmorangie, the single malt whisky brand, is on the hunt for a creative agency for its UK advertising account.
Glenmorangie is holding a pitch as it seeks a new advertising agency to help it counter a drop in sales.
EDINBURGH: Independent scotch whisky distiller Glenmorangie has appointed Weber Shandwick Scotland for public affairs and media relations support around its sale.
Glenmorangie, the Scotch whisky company, has hired consultancy Tayburn to design its annual report for 2003/04. The report will communicate the strategic objectives of the company, whose brands include Ardbeg and Glen Moray.
LONDON - WCRS has won the global ad account for Glenmorangie. The agency beat London Advertising, the shop launched last year by the former M&C Saatchi executives Alan Jarvie and Michael Moszynski, in a final shoot-out.
Glenmorangie will roll out a press and outdoor campaign created by 1576 next month. It is the brand's first campaign since it was bought by Louis Vuitton Moet Hennessy. The aim is to reposition the whisky in the luxury sector.
Glenmorangie, the Scotch whisky distillery, has appointed communications consultancy Tayburn to develop a new corporate identity.
LONDON - Visual communications consultancy Tayburn has been appointed to develop a new corporate identity for malt Scotch whisky distiller Glenmorangie, following its acquisition by LVMH in December last year.
How would you describe the culture at Glenmorangie? It used to be a family business, and this has contributed to the way the company looks after its employees in terms of benefits and promotion opportunities. That is probably why we often rank highly in surveys listing the best places to work.
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