31 May 2012
| by Katherine Levy
Lee replaces Paul Constantine, who had been Newcast's managing director since October 2010. He took over from Mark Waugh, who is now the global managing director of Newcast. Waugh had led the UK division from its inception in 2007.
Constantine will continue in his role as managing partner ...
31 May 2012
| by Katherine Levy
Emery will lead a team of high-profile industry judges who will decide on the winners of the awards. Previous chairmen of judges include Charles Courtier, the global chief executive of MEC, and Mark Cranmer, the chief executive of Isobar.
The awards take place on 21 November at the London Hilton ...
31 May 2012
at Tata Global Beverages, the decision to "evolve" the campaign was motivated by a desire to "better ...
31 May 2012
, say, a PDF on a cure for cancer and a comedy video? And how would a global set of rules account ...
and appealing way, enhanced its global brand. Home time. Now, where did I park my autonomous car?
Alex ...
30 May 2012
| by Sarah Shearman
The year-long global partnership, dubbed, 'Live Now for Music' is part of Pepsi's new global brand campaign around music.
The soft drink brand is planning a series of pop-up concerts beginning in June ...
.
A Twitter spokeswoman confirmed: "This is our first global partnership with a beverage company ...
30 May 2012
| by Arif Durrani
's a global fashion icon, one of the most talented sports stars of our time and is loved by men ...
30 May 2012
| by Dan Pearce
or on their mobile phone. You. Me. Your mum.
A big contention is that consumers are the new affiliates. Globally 1 ...
29 May 2012
| by Sara Luker
, confirmed the process but stated Edelman would still be used on a European and global basis.
Twitter ...
29 May 2012
| by John Reynolds
Omega, the official timekeeper for London 2012, today (29 May) launches its global Olympics TV ad
29 May 2012
| by Matthew Chapman
on online data. Last year, it launched a global audience-buying platform called Xaxis , which combines its ...