25 May 2012
| by Daniel Farey-Jones
Mindshare is believed to have retained the US portion of Unilever's £3bn global media...account in the US, according to AdAge . The global review of media planning and buying was called in December by Luis Di Como, senior vice-president of global media at Unilever. Mindshare currently holds ...
for the global communications planning business took place in April and the company is believed to be close to a ...
23 May 2012
| by Sarah Shearman
-sync".
It is also looking to enhance its global digital presence and is currently searching for a digital agency to devise a global strategy and build a website.
An earlier version of this story stated that the ASA ...
03 May 2012
| by Katherine Levy
The Aegis-owned digital agency will work across the Dulux, Polycell, Cuprinol and Hammerite brands. In addition to developing digital campaigns for the group in the UK, Glue Isobar will be responsible for the global redevelopment of dulux.co.uk.
The agency will be responsible for delivering digital strategy ...
18 Apr 2012
| by Emma Powell
Proctor & Gamble today launched its first global corporate campaign simultaneously with events...and vice-president of P G UK and Ireland, said: "Launching our first global P G campaign allows us to shine ...
is part of a decade-long global sponsorship deal with the International Olympics Committee, running until ...
11 Apr 2012
| by Loulla-Mae Eleftheriou-Smith
Government said this was not a payment for the two pandas but a contribution to global efforts to ensure ...
26 Mar 2012
| by Sarah Shearman
by Rachel Bishop and Pretzel Films.
Unilever appointed Lean Mean Fighting Machine as its global ...
23 Mar 2012
| by Loulla-Mae Eleftheriou-Smith
globally last June, with a supporting campaign created by Ogilvy.
Follow Loulla-Mae Eleftheriou ...
28 Feb 2012
| by Arif Durrani
Grand Visual and builds on the 'Release The Chaos' global brand campaign launched by BBH at the start ...
24 Feb 2012
| by Loulla-Mae Eleftheriou-Smith
ad had been tested in the top 15% of Millward Brown, the global brand research agency s testing ...
21 Feb 2012
| by Matthew Chapman
Unilever has appointed R/GA as its global digital agency of record for Unilever's Rexona deodorant...on the Unilever global digital roster, and will also work with the Impulse brand.
Previously, Unilever produced digital activity for Sure on a country-specific basis.
Mariano Sampietro, Rexona global director, said ...