24 May 2012
| by Anne Cassidy
Zurich, the insurance company, is conducting a global review of its estimated £100 million...captured the global media account after a 2009 pitch for the business against the Publicis-owned Zed Media ...
04 May 2012
| by Daniel Farey-Jones
WPP has won out against BBDO in a global advertising and branding pitch for the Bank of America...and advertising for its consumer banking, global banking and markets and global commercial banking divisions ...
media planning and buying and lead digital duties.
Anne Finucane, global strategy and marketing ...
for multimedia brands The Times, The Sunday Times and The Sun.
Other global Teams include Vodafone, Ford ...
03 Apr 2012
| by Sara Kimberley
of its global business-to-business advertising account is understood to be ongoing. The winning agency ...
01 Mar 2012
| by Anne Cassidy
Barclays is in talks with its roster agencies regarding a brief for a global brand...with ideas on global positioning and communications.
BBH holds Barclays 34 million UK ad account for retail banking as well as the Barclaycard business, while Ogilvy handles global advertising for Barclays ...
the process is being overseen by Michelle McEttrick, the chief marketing officer at Barclays Global Retail ...
01 Mar 2012
| by Sara Kimberley
a review of its global business-to-business advertising account. The winning agency ...
27 Feb 2012
| by Ian Darby
winners from seven different countires.
David Sable, the global chief executive at Y R, chaired a ...
09 Feb 2012
| by Maisie McCabe
pitch for its global media planning and buying requirements....Industry sources suggest Ernst Young is likely to appoint a media agency to lead its global communications planning, but could continue to use local buying points in different markets. The pitch is being ...
collective The Assembly to its creative account after a pitch in October 2010. The Assembly provides global ...
19 Jan 2012
at the news that Mini is looking for a new global advertising partner. Word is that the reported US pitch is actually broader than first anticipated, with Mini looking for an agency to work on a series of global ...
of February. The pitch was called just before Christmas and, while the global incumbents - PHD, Mindshare ...
12 Jan 2012
| by Alex DeGroote
of 2-3 per cent. This will lag global ad growth of 4-5 per cent, which will be driven by those highly ...
01 Dec 2011
| by David Walsh and Dominic O'Connell
globally competitive. Consumers also need to be accountable and more responsible in the future ...
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