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market share from rivals such as Ronseal. The move follows Akzo-Nobel's recent hiring of Glue Isobar ...
McDonald replaces Martin Bailie, who has been promoted to commercial strategy director. Both will work across Isobar's four divisions in the UK: Glue Isobar, Isobar Mobile, Isobar Social and Superglue. McDonald will lead Isobar's planning offering, working closely with Tim Dunn, the head of strategy ...
McCann London won the business after a pitch, which kicked off in February, against OgilvyOne and Glue Isobar. The previous global incumbent on the account was M C Saatchi, but the agency did not repitch. McCann will now create a global digitally focused campaign for Kaspersky, encompassing digital ...
AkzoNobel has appointed Glue Isobar to handle its digital creative account across its portfolio...The Aegis-owned digital agency will work across the Dulux, Polycell, Cuprinol and Hammerite brands. In addition to developing digital campaigns for the group in the UK, Glue Isobar will be responsible ... Deco and Hearst publications. Glue Isobar won the business without a pitch. There was no incumbent ...
the NatWest and RBS brands. The move is a blow to the incumbent, Glue Isobar, which was handed the consolidated NatWest and RBS digital ad account in 2009 after a pitch. However, Glue will continue to work ...
Figueira joins from Glue Isobar, where he was the creative director. He will now work alongside JWT London's chief digital officer, Dave Wallace, and manage a team of five digital creatives ... . Figueira joined Glue Isobar in 2010 from Isobar Latin America in Sao Paulo, where he was the creative vice ...
James Sanderson, the former chief operating officer of Glue Isobar, has joined HMDG as its managing...strong digital background after working at Glue from 2002 to 2009 and as the president of Digitas London ...
The agency won the account after a competitive pitch against Razorfish, Weapon 7 and TMW. Aviva previously worked with a number of agencies across its insurance, investment and corporate services, including Albion, CMW, Engage Group and Glue Isobar, before the financial services giant decided ...
at Glue London. His previous experience includes stints at AMV BBDO and McCann Erickson, and he began his ... at an exciting time. Having served in senior positions at Glue, Dare, AMV and McCann, David has a track record ...
It has informed roster agencies about the review, covering digital and social media across its life cover and direct services insurance portfolio. Aviva currently works with a number of agencies across its insurance, investment and corporate services, including Albion, CMW, Engage Group and Glue ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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