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Trading places: this week's people moves

Advertising Penny Herriman , the former chief executive of WCRS , is joining Isobar UK as its chief executive. Herriman will be responsible for overseeing Glue Isobar , Isobar Mobile and Isobar Social, and is charged with building on the company s model of integrated business, with digital ...

Wieden + Kennedy wins £18m Three ad account

W+K won the business following a pitch that kicked off in October last year. The network, which is owned by Chinese telecommunications group Hutchinson Whampoa, previously used Glue Isobar to handle its ... story into their work." Glue Isobar first won the advertsing business in December 2008 to add to its ...

Old Spice, John Lewis and Philips among brands vying for YouTube prize

Bankers Honours Credit: St Lukes Brand: The Sun Execution: 4.0 viral Credit: Glue Isobar Brand ... (Paris) Brand: Visit Sweden Execution: Dave goes to Skane Credit: Glue Isobar Brand: WaterAid ...

Mobile network Three calls ad review

approached a number of agencies with an initial request for information. Three currently uses Glue Isobar ... business, but Three moved the account into Glue as part of an renewed effort to put a greater focus on digital in its ad campaigns. The move was seen at the time as Glue s chance to prove that it had ...

Trading Places: This week's people moves

Advertising Creative agency glue Isobar (previously Glue London) has boosted its team ... and Chris Worsley join the team as two new group account directors. Anton Reyniers joins glue s planning team to work on its integrated 3 Mobile account as strategic planner. Katie White joins glue to work ...

What Next in Digital?

Bailie , head of planning, glue Isobar Emma de la Fosse , creative director, OgilvyOne Shaun Gregory ... Martin Bailie, glue Isobar Damian Ferrar and Katie Streten, Imagination Giles Hedger and Marc ... man standing." Martin Bailie , the head of planning at glue Isobar, evokes the IPA president Rory ...

End of 'digital' road

of the marketing department itself may be questioned. - Martin Bailie is the head of planning at glue Isobar ...

Marketing's Power 100

countries, appointing a roster of agencies, including Essence, Glue and BBH Labs, to work on the campaign ...

3 'the network' by Glue London

Three has launched a new campaign focussing on the efficiency of its network.

Glue launches Rocky-themed TV spot for Three

The campaign, which breaks this weekend, has been created by Three's incumbent ad agency Glue London, and features TV, cinema, poster, press and online work, The TV ad parodies the story of 'Rocky ... its "Freedom" ads, which broke in May last year. The ads marked Glue's first work for the brand ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.