Times drops paywall for Jubilee weekend
31 May 2012 | by Daniel Farey-Jones
large-scale street-selling operation for the papers across London over the weekend. Times Newspapers ...
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Media Bitch's Diary 31 May
31 May 2012 | by Media Bitch
consumer products were also donated to Great Ormond Street and clothing banks have been set up in each ...
HSBC group marketing boss issues Facebook privacy warning
31 May 2012 | by Alex Brownsell
the marketplace respond to them and then respond to that." To read the full interview, including Clark s view ...
Justin Sampson takes chief executive role at Barb
31 May 2012 | by Maisie McCabe
last year, announced plans to test the possible integration of TV viewing through PCs and laptops into the main Barb panel for TV viewing. ...
Brand barometer: Foot Locker's latest viral campaign reviewed
31 May 2012
Follows an easy formula for success...encourages repeat viewing 8 / 10 Foot Locker’s latest video uses an easy formula for a successful viral ad. It features ‘staff’ doing tricks with shoes and shoe boxes in one of the chain’s stores. The whole video was done in one take ...
Danny Rogers: Nothing in public life is safe from being leaked
31 May 2012 | by Danny Rogers
public fight' . On the same day, footage appeared on YouTube of Downing Street's director of comms ... more critical. We should remember that he was the replacement in Downing Street for Andy Coulson ...
PR professionals urged to show caution over correspondence with media
31 May 2012 | by Matt Cartmell and John Owens
that showed Downing Street comms director Craig Oliver berating BBC reporter Norman Smith over coverage ...
Google's big debate on piracy, privacy and porn
31 May 2012
The annual Google Zeitgeist conference enhances the technology giant's role in thought leadership...Now in its seventh year, the Google Zeitgeist conference is still a hot ticket. The invite ... to the Big Tent. Hosting this annual conference is a great piece of reputation management by Google. The open debating forum, the range of experts and the willingness of Google to lay itself open to scrutiny ...
Shazam sets its sights on revolutionising TV ads
31 May 2012 | by Maisie McCabe
Hammersmith is an unlikely place to find a hot, young tech company. The West London borough does not have the ring of Palo Alto, Menlo Park, Sunnyvale, Mountain View or even the "Silicon Roundabout" on the other side of the capital. Yet in an unassuming office on a largely residential street is a digital ...
Russell Davies: Can Facebook offer quality as well as quantity to brands?
31 May 2012 | by Russell Davies
"native" advertising idea. Targeting something people are searching for - as Google does - makes sense ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
