The Week: Media News - Google faces French taxes
15 Jan 2010
Google is under threat of being taxed on its advertising revenue in France as part of president Nicolas Sarkozy's ambition to regulate the internet.
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Close-Up: Google takes virtual advertising to the next level
22 Jan 2010
The search giant can now sell ad space on its Street View mapping service. But will clients buy into it? Sara Kimberley writes.
Media Headliner: Microsoft turns to ad giant in war against Google
15 Jan 2010 | by Alasdair Reid
Chris Maples has landed a key role at the start of a crucial year for the company and its online prospects.
Hotline: Google throws its weight behind AA's initiative
27 Nov 2009
Google has become the latest advertiser to throw its weight behind the Advertising Association's Front Foot initiative, which aims to raise an initial £2 million from a founding group of organisations. Barclays and Diageo are among clients that have already signed up.
The Week: Media News - Google unveils new service
06 Nov 2009
Google has launched its first price-comparison service. The internet giant has unveiled a new form of advertising called AdWords Comparison Ads, which prompts users to view a list of sponsored products. Google is starting with the mortgage market in the US, but has plans to roll the service out to other...
Close-Up: What can advertising do for Google?
30 Oct 2009
The search giant is looking to take on Microsoft by embracing advertising. Anne Cassidy reports.
The Week: Advertising News - Google launches UK ads
23 Oct 2009
Google has launched its first major UK above-the-line advertising campaign, using the line: "Gone Google."
The Week: City News - Google's income on the rise
23 Oct 2009
Google has reported an 8 per cent increase in its net revenues for the third quarter of 2009, prompting optimistic forecasts from the company's chief executive, Eric Schmidt. It's operating profit margin also increased by 40 per cent over the period, a 3 per cent increase on its year-on-year figures.
The Week: Media News - Google dominance grows
16 Oct 2009
Yahoo! and Microsoft's Bing have suffered losses in market share as Google continues its dominance of the search engine market.
The Week: Media News - Google launches ad idea
25 Sep 2009
Google has launched DoubleClick Ad Exchange, its display advertising marketplace. The ad exchange, which had been used on an invitation-only basis by publishers and advertisers, is now is open to buyers and sellers.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
