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Sector Analysis: Mobile

30 May 2012 | by Mike Fletcher

four minutes. Simon Morgan, Google UK's former head of mobile advertising sales suggested, that "more ...

O2 takes aim at PayPal with mobile payments service

26 Apr 2012 | by Sarah Shearman

. Google launched its own version of the mobile wallet last year, but it has so far been tight ...

Think BR: How can brands harness the power of NFC?

23 Apr 2012 | by Christopher Smith

adoption of contactless cards and their partnership with Orange to launch an NFC wallet phone. Google announced Google Wallet last year to much fanfare but the platform is reliant on partnerships with banks ...

Getting behind the IAB figures: Media experts on the rise of mobile

21 Mar 2012 | by Arif Durrani

Described by Google s Eric Schmidt last summer as a "consumer-led revolution" where all of the "really, really clever stuff is going to happen" from a development point of view, the jury was out ... browsing experience, this means that people naturally search more on Google leading to more paid search ...

Mobile adspend soars 157% as FMCG and retail brands follow consumers

20 Mar 2012 | by Sarah Shearman

Shearman on Twitter @Shearmans 2011 Total Mobile Ad Spend Breakdown {"dataSourceUrl":"//docs.google.com/spreadsheet/tq?key=0Aoq-fbohKJtSdEY4bXp2QnFLTmlpYnhSOHdoWnR3QUE {"dataSourceUrl":"//docs.google ...

RBS-branded rugby app converts 50,000 downloads

21 Feb 2012 | by Daniel Farey-Jones

, with around 40,000 downloads, than on the Google-backed Android platform, with around 10,000 downloads ...

Google-Motorola tie-up approved by US and European regulators

14 Feb 2012 | by Daniel Farey-Jones

Google's $12.5bn (£7.7bn) acquisition of Motorola Mobility has received the green light from the US...When Google swooped on the mobile phone and tablet manufacturer in August , it surprised ... partners using Google's Android operating system. With technology players such as Apple, Microsoft and Samsung jealously guarding their patents, Motorola's thousands of patents were also attractive to Google ...

Think BR: Whose app is it anyway? The IP issues in apps

20 Jan 2012 | by Arty Rajendra and Rosie Burbidge

, or are accused of, infringing the patent. Apple and Google (among others) have recently stepped in to provide ...

The Year Ahead for ... Mobile

12 Jan 2012 | by Stefan Bardega

exclusively. Google has Android, which runs across a plethora of devices from a number of manufacturers ... . This aggressive reach strategy from Google is critical to its business. If it can be the dominant operating system ... operating system is already won, in my view. The interesting bit is what happens below Google, particularly ...

Review of the Year: Media Brands of the Year 2011

15 Dec 2011 | by Nicola Clark

. Google 's decision to allow handset manufacturers such as Samsung Electronics, LG Electronics and HTC ... personal computers to mobile devices. However, despite the hype surrounding Google+, dubbed as Google ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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