Inside: Critical mass
24 May 2012 | by Stuart Derrick
social media platforms, Google Maps integration for roadshow activity and a Q A via Twitter, Critical ...
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Tracey Follows: You don't need a cape and mask to have a superpower
31 May 2012
our "superpower". Chade-Meng Tan, employee 107 at Google, has stepped into this vacuum and now runs ...
Alastair Campbell returns to PR with Tim Allan's Portland
23 May 2012 | by Danny Rogers
majority stake to Omnicom . Clients include Coca-Cola, Google and GlaxoSmithKline. At Portland, Campbell ...
Canada Tourism launches global ad review
17 May 2012 | by Anne Cassidy
, seals and dog-sledding. As part of the campaign, online ads used Google Maps and Street View ...
One customer's journey
17 May 2012 | by Stephany van Willigenburg, Google UK
, says Stephany van Willigenburg of Google UK....hotel." I opened Google Maps to have a look at the town and its orientation. Next, I searched ... asked my friends. I posted a comment on Google+ asking for tips and it wasn't long before I had ... .howtogetmo.com site. It offers four resources to get started. Google's GetMoMeter helps you see how your site looks ...
Let's get serious
17 May 2012 | by Tim Dunn, Isobar Mobile
, mobile search, which Google says more than 70 per cent of smartphone owners use in conjunction with ads ... driven Apple ahead, let's wait for the Samsung Galaxy S3 and Google Play to see if they change my mind ...
Shopping for brands
17 May 2012 | by Gavin Crouch, JWT London
- in most cases, they are left at home and often forgotten. Google Wallet, NFC and other upcoming retail ... will leverage their services and make the device irrelevant, as Google, eBay, Amazon and Facebook are doing ...
A Continuous Conversation
17 May 2012 | by Ilicco Elia, LBi
the game itself, Google reports that 41 per cent of searches involving Super Bowl TV advertisers came via ...
A beautiful collision
17 May 2012 | by James Devon, MBA
report by Google/Ipsos put smartphone penetration at nearly 50 per cent, confirming that more of us than ...
My Media Week: Ellie Edwards
16 May 2012 | by Mike Fletcher
potential candidate. Lunch is at Wild Honey with Matt Bush, head of agency sales at Google. We worked ... with Google, there's always something new and this time it's Attribution and Conversion, plus an update ... Fleur Bennett from Google (Admeld) for one quick glass of wine on the way to meet my husband for dinner ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
