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Apple cements most valuable brand status as UK's giants slide

at the top. Google dropped 3% to $107.9bn and lost second place to IBM, which benefitted from a 15% boost ... Google 107,857 -3% 0 4 McDonald's 95,188 17% 0 5 ...

Why the world needs a desirable bank

strange. There s also a very real threat from brands like Apple, Google, Amazon and, to a lesser extent ... to make the most of technological innovation and they have the credibility to pull it off. Google Wallet ...

Goldman Sachs' secrecy to blame for Greg Smith outrage, say PROs

) every organisation has its moaners and groaners. The news came as Google has also been thrown into a ... , with the line: 'The Google I was passionate about was a technology company. The Google I left was an advertising ... the Google nor Goldman Sachs denunciations can be described as harmless, they are also not as damaging ...

RBS-branded rugby app converts 50,000 downloads

, with around 40,000 downloads, than on the Google-backed Android platform, with around 10,000 downloads ...

Brand barometer: High street banks, which is most prominent on the web?

/phrases with each other using online tools (eg Google Adwords). For this research, the audience segmentation ... filtered through country-specific sources of information (e.g. Google, Twitter, YouTube, etc, in the UK ...

Sector Insight: Debit and credit cards

. Barclaycard users can also transfer up to 100 to their phone using the Quick Tap app. Google and Visa are both working on rival digital wallets; Google Wallet has linked up with MasterCard for its version ...

Sovereign debt crisis lowers global brand values, report claims

, technology and electronics brands such as Google, Apple and Microsoft, all increased in value, with Apple ... Domicile 2011 Value Sep-11 Jan-11 ($bn) 1 1 Google US ...

JPMorgan in talks over $450m Twitter stake

The Financial Times and The Wall Street Journal claim the $1.2bn Digital Growth Fund recently launched by the investment bank is also interested in taking a stake in social games firm Zynga. Twitter has recently been the subject of speculation about a possible sale to either Facebook or Google ...

Retailers top consumer trust as banks lose out

Waitrose 23 Morrisons 24 Argos = First Direct = Halifax 27 Microsoft 28 Google = Santander ...

BEST GLOBAL BRANDS 2010: Apple fails to break into top flight

Best Global Brands survey from Interbrand, some way behind the less fashionable IBM, Google..., with technology brand IBM taking second place, Microsoft third and Google fourth. Another technology company ... MICROSOFT 60,895 56,647 7% 4 7 GOOGLE 43, 557 31,980 36% 5 ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.