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ABTA: UK consumers leading way in online travel purchasing, says Google's Huddleston

06 Oct 2011 | by Loulla-Mae Eleftheriou-Smith

The UK consists of some of the most sophisticated purchasers of travel online, Google's head...Huddleston told the travel industry that Google is keen to partner and invest in travel brands ... to a survey conducted by Google and Nielsen. Huddleston played up the importance of travel brands ... 17% of Google's top 500 hotel clients have mobile-enabled sites, however. Huddleston demonstrated ...

InterContinental Hotels and Apple create concierge app

14 Mar 2011 | by Loulla-Mae Eleftheriou-Smith

concierge videos for specific destinations, an interactive globe feature created with Google Maps ...

Google bolsters online travel offer with $700m acquisition

02 Jul 2010 | by Mark Banham

Google has agreed terms to buy online travel search company ITA Software in an estimated $700m...The all-cash deal will place Google in direct competition with Microsoft s Bing Travel search site ... airlines including Continental, Southwest, American and Alaska airlines. This isn't the first Google ... ( 495) takeover of mobile ad service AdMob. Writing on the Google blog, Marissa Mayer, vice ...

What Next in Digital?

28 Jun 2010 | by Suzanne Bidlake

, agencies are now just one part of the picture in the digital sphere. Giants such as Google and Facebook ...

The Social Experience Economy

25 Jun 2010 | by Matt Dyke and Kevin Sutherland, AnalogFolk

is Facebook, which recently overtook Google to become the most-visited site in the US and is fast approaching ... struggle for ad budgets is on the horizon between Google and Facebook, or rather the currency of hyperlinks ...

Digital's future is in the past

25 Jun 2010 | by Richard Baker, Howard Scott and Mark Johnson, Sequence

almost as much as they do Google UK. And they're not just using computers. The GSM Association found ... .57 million unique visitors to Google UK mobile sites. Brand owners have welcomed the new platforms ...

A newly converged world

25 Jun 2010 | by Damian Ferrar and Katie Streten, Imagination

What's around the corner? If you really want to know the answer to that question, all you have to do nowadays is flick on your mobile phone and use Google Maps or Foursquare or Sekai Camera, or indeed any of the social tagging available on smartphones. At the touch of a button, they all offer any ...

Confessions of an internet adman

25 Jun 2010 | by Norm Johnston, Mindshare

and Google are all investing in various hardware, software and partnership models. Will this future TV ...

Andrew Walmsley on Digital: Travel problems

29 Sep 2009 | by Andrew Walmsley

when the long-awaited upturn finally appears. A study conducted earlier this year by Google ...

We'll Call You - Ibis

21 Jan 2009 | by Staff Marketing

Ibis Good morning, customer relations. Mktg Hi, I was just looking to make a booking with you in the Euston Hotel as I have some friends coming. I have done a search on Google and a report by Which? has come up on cleanliness. I was just looking for some reassurance. Ibis In view of that ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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