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Barclaycard returns to TV for PayTag campaign

the first financial services brand to use Google+ Hangout to promote the technology. PayTag is a small ...

Brand barometer: Coffee shops, which one is most prominent online?

/ phrases with each other using online tools (e.g. Google Adwords). For this research, the audience ... filtered through country-specific sources of information (e.g. Google, Twitter, YouTube, etc, in the UK ...

Google's Schmidt says he 'disagrees' with EU competition concerns

Google's chairman Eric Schmidt has said the company "disagrees in general" with complaints...Schmidt was sent a letter by the European Commission on Monday that gave Google a "matter ... . Speaking yesterday at Google's Big Tent conference in Hertfordshire, Schmidt is reported to have said: "We ... areas of the law Google has violated "it will be very difficult for me to speculate". He said ...

Microsoft UK's Philippa Snare on refocusing on innovation after a major restructure

-edged sword'. After all, Microsoft is frequently compared with smaller or newer competitors not least Google ... for it as for Apple's iOS or Google's Android, which, in turn, deters consumers. Snare, however, tries to reframe ... , but dodges suggestions that this comment is directed at Facebook or Google, both of which have come under ...

Inside: Critical mass

social media platforms, Google Maps integration for roadshow activity and a Q A via Twitter, Critical ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.