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Google begins testing new book service with publishers

LONDON – Google has quietly begun testing a new service, dubbed Google Print, with publishing firms...the results in their searches on the website. Google says that the test service is looking at how ... Wojcicki, director of product management at Google, said: "Google Print is consistent with what we've been doing since Google first started. We believe one of the ways we can offer a better experience for our ...

Mother of all defeats, Britney more hated than Saddam

There are more than 2,000 websites that boast ''I hate Britney Spears'', including such sites as ihatebritneyspears.4t.com, which together make her the most hated celebrity on the web. The results from Google come as Britney announces her US tour to back her new album "In the Zone". According to David Poland ...

MSN picks global marketing chief for Google battle

The appointment comes as MSN gears up to fight Google for its crown as the internet search destination of choice and convert some of the millions of users visiting its sites into paying customers ... to £3bn into the development of a revamped search engine, which it hopes will end Google's dominance ...

Weapons of Mass Destruction spoof gets huge traffic

for the Blueyonder portal across a number of international markets and proved the power of the search engine Google..., Blueyonder found its audience boosted by the fact that it started to come top of Google 's searches when the phrase "weapons of mass destruction" was searched for. Google and Blueyonder were not the only winners ... fascinating net phenomenon. It really shows the power of viral marketing -- most of the hits came from Google ...

Weather.com does searches and ads deal with Google

NEW YORK - Weather.com has signed a deal with Google that will see the search engine's technology...Weather.com will now allow users to perform Google web searches on all its pages ... Google ads for hotels in the Bay Area, or regional events. Joe Fiveash, senior vice ... with information that is the most relevant to them. By adding Google's search services, we make finding information ...

American Pie: The Wedding in Emap cross-media deal

the online promotion with 200,000. It will include best man's speeches on Google and Ask Jeeves ...

NEW MEDIA: SPOTLIGHT ON ASK JEEVES - Ask Jeeves moves away from offering internet for dummies

or exploited. On the other hand, who needs marketing and advertising? The most famous search engine, Google ... wasn't e-mail but word of mouth. Google is perhaps an exception - its technology is vastly superior ...

Amazon signs deal to feature Google searches on site

LONDON - Two of the internet's best-known brands, Amazon and Google, have signed a deal which...The agreement between the two, should see Amazon.com customers gain access to Google 's ... the two, which has resulted in some of Google's sponsored links being available on selected Amazon.com pages. Google said that the new deal will allow Amazon customers to conduct research across the web ...

Google offers search and sponsored results to Disney

LONDON - Internet search engine Google has signed a deal with Walt Disney to provide its online...The deal will see Google provide search results, which access 3bn web pages, to visitors to Walt ... provide Google's targeted sponsored search results, which shows results from Google's advertisers ... -president of operations and business development for Walt Disney Internet Group, said: "Google's web search and sponsored ...

Google buys weblogs firm behind Blogger.com

LONDON - Internet search company Google is to acquire a small technology firm Pyra Labs, which...would join Google. Williams wrote: "For Blogger, and for Blogger users, it's going to mean great ... to post comments in response. For Google, the move marks just the latest foray out of search-related activity. In December, Google launched a shopping service giving users access to online merchants selling ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.