Disneyland Resort Paris 'bad dreams' by BETC Euro RSCG
Agency: BETC Euro RSCG
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OPINION: Personal recommendation can make or break a new business
16 Jan 2003 | by MARK RITSON, assistant professor of marketing at the London Business School
, with just under a million dollars of funding from friends and family, Page and Brin launched google.com from.... By July 2000 the site was live. It is at this point that the disparate tales of Google and Friends ... customers every day and is about to be sold for a multi-million pound sum. Google drew 341 million visitors ... to market products as advanced as Google or as unique as Friends Reunited. As a result word of mouth ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
