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BBC dominates US 'trust' poll

The poll by TNS said almost half of US online news users regularly visited bbcnews.com and the site is among the top ten online news portals in the country. Awareness rates for bbcnews.com site came above CBS News, USA Today, Reuters, Google News and AOL News. Alan Booth, controller, marketing ...

Google gets US clearance on AdWords trademark trigger

LONDON – A US federal court has ruled that Google can continue selling advertising linked to user...The ruling is good news for Google, which could have lost future ad revenues for its AdWords service if the decision had gone against it. However, the ruling does not change Google UK's stance, which ... users type in Geico in Google's search engine and AdWords brings up competitors' ads, its trademark ...

New front in search war as Google brings libraries online

LONDON – Google has signed deals with seven major libraries, including Oxford University...Google said it was working on a project to digitally scan the content that the libraries hold ... . The announcement is an expansion of the Google Print programme, which is designed to help publishers in making ... for Stanford graduates and Google founders Sergey Brin and Larry Page and is something the founders wanted have ...

Media Moment of 2004 - David Pattison

of the internet. This was the most searched item on Google and ensured that America’s (and Janet’s and Justin ...

Two Minute Test Christmas Special

. Which of the following is a Google advertising programme? (A) Adwords (B) Adclicks (C) Admoney 14 ...

People moves: T-Mobile International

Arora, who quit the mobile network earlier this year and has since re-emerged at Google as European

T-Mobile names Wrigley's Gritzuhn as marketing chief

Gritzuhn leaves Wrigley, where he is regional vice-president of Western Europe, after four years. Prior to joining Wrigley, he worked for Procter & Gamble for 12 years, holding several marketing positions in Germany and Sweden. He takes over from Arora, who quit in September and is set to join Google ...

Close-Up: D&AD Annual has the hits but misses so much

behind the Bamboo Curtain"? I'm not saying all their ads are scams (although Google has a hard job ...

Web dictionary NetLingo offers free search box to sites

, and is ranked at number 656 in Google's top 1,000 websites. If you have an opinion on this or any other issue ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.