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Keeping it in the family - the way forward in the new mediascape

23 Nov 2006

'm thinking Google or perhaps YouTube -- these represent the very synthesis of both advertising and branding ...

Huntsworth snaps up European PR firm in £12m deal

20 Oct 2006 | by by Jennifer Whitehead

. Mmd is known for its financial and corporate PR services and counts Mittal Steel, Google, Visa ...

Aston Martin named coolest brand at CoolBrands Awards

22 Sep 2006 | by by Sarah Woods

Other brands to feature in the top 20 include Google and eBay , which sit alongside longer established brands Bang Olufsen, Bentley and Selfridges. Agent Provocateur clothing, which recently ... ) 6. Google (Internet) 7. Green Blacks (Food) 8. Tate Modern (Leisure Entertainment) 9 ...

Google and eBay join forces for advertising partnership

29 Aug 2006 | by by Sarah Woods

LONDON - Google and eBay have signed an advertising and 'click-to-call' phone deal, designed...As part of the deal, Google will become the exclusive provider of advertising on eBay 's sites in all countries outside the United States. This will provide Google's advertisers access to the auction ... and Google plan to launch a "click-to-call" service to link eBay's net phone service Skype and Google ...

Google top gainer as Burberry takes 'Britishness' to world

28 Jul 2006 | by by Sarah Woods

LONDON - Google is the fastest-growing brand in the world, as Coca-Cola and Microsoft fall, while...The search engine is now ranked 24th, up 14 places from its position of 38 in 2005, with a massive 46% rise in brand value. Google is now worth worth $12.4bn (£6.7bn). Coca-Cola at $67bn ... Microsoft, which faces multiple online challenges, has declined by 5%. After Google, the second ...

Google's fortunes keep improving as profits double

21 Jul 2006 | by by Joe Lepper

LONDON - Google has more than doubled its profits and increased its revenue by 77%, according...Second-quarter figures for Google put its net income at $721m (£389m) for the three months ... of this year. Eric Schmidt, Google chief executive officer, said the "impressive" growth, was due ... . Earlier this month, Google announced plans to launch its video sharing network across eight countries ...

Microsoft tops the list of UK's top 500 Superbrands

20 Jul 2006 | by by Joanne Oatts

-Benz 5 Porsche 6 Marks Spencer 7 Google 8 Heinz 9 Duracell 10 Sony The full list of the top 500 ...

Lord Saatchi at the graveside of advertising at Cannes

22 Jun 2006 | by by Sarah Woods

as the word "search", which he says is now owned by Google. He also says that the word "favourite" was owned ...

Yahoo! and eBay link up for web advertising partnership

25 May 2006 | by by Sarah Woods

The deal, between the world's largest internet media company and the world's largest e-commerce player, is designed to boost their positions against Microsoft and Google, and confirms recent speculation that the pair would work on partnership projects. The agreement consists of four major ...

MarketResearch.com to handle of Emerging Media Dynamics material

15 May 2006 | by by Sarah Woods

of the new IP-based television business, including Google, Yahoo!, Apple and AT T. Cynthia Brumfield ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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