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OPINION: We can create a ‘talkability’ by engaging the right ten per cent

, leading marketing companies like Unilever and Google have the answer to this: co-creation. They have ...

Andrew Walmsley on digital: Gradual gains add weight to mobile

% in the last year, to 16m in October. Google tops the list of sites visited in the UK, followed by Orange ...

Campaign Media Awards 2007: Best IT and Consumer Durables Campaign

to the fact that consumers turned to rival Google often without thinking twice. Media Planning Group and Ask ...

Media: Double Standards - 'No doubt innovation is alive and well in the UK'

. With Google's recent announcement about mobile search coupled with the recent launch of the new iPhone ... and the web.I am staggered with the service and ideas you get from Google and the other online companies.A lot ...

ONLINE SPECIAL: BRAND BUILDING... Create a spin on the web

and viral elements, as well as Google click-through ads, recruited further members. The site now has 4 ...

Close-Up: Live issue - Can Google alter mobile advertising?

Google touts Android as a revolutionary step in the world of mobile marketing, Kunal Dutta writes....outside London's Apple Store for the UK launch of the iPhone, Google unveiled its mobile plans. Contrary ... the slinky new iPhone, Android needs a leap of imagination. Google hopes the technology will change people ... . Recent news that Google was looking to build a global roster of mobile ad agencies should come as little ...

Media: Things we like

rivals into action. Earlier this month, 3 introduced its SkypePhone, and Google has just unveiled plans ...

LinkedIn hires to replace Bite void

back at its main rivals, LinkedIn this week joined Google and other social networking sites ...

BROADCAST ON THE WEB: Trust blooms online

of four was bbc.co.uk (62 per cent), followed by Google.com (30 per cent), Yahoo.co.uk (five per cent ...

Microsoft signs advertising deal with Facebook

with Yahoo! or Google. The Microsoft investment values the social networking site at $15bn (£7.3bn ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.