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IBM 'Wimbledon Seer' by Ogilvy

IBM and Ogilvy have teamed up to launch the Seer Android Beta, a mobile application which gives Wimbledon-fanatics an in-depth instruction manual with which to navigate around England s famed tennis tournament. The application, available on T-Mobile s Google phone, works off the phone s inbuilt GPS ...

T-Mobile 'first date' by Saatchi & Saatchi

customers can now get on their mobile phones, in partnership with Google. Called "web'n'walk", the ad ... where she uses web'n'walk to Google a fictional author called Chad Kroski and get information about his ... the ad appeared in Germany, viewers began Googling Kroski and although he does not exist, he has began ...

Ask.com 'wanderer' by Fallon

The internet search engine Ask Jeeves is rebranding as Ask.com, losing its famous butler brand icon in the process, as it battles Google for an increased share of the online search market. To advertise the change, Fallon has created a TV, print, poster and online campaign based around the simple ...

Nivea 'goodbye cellulite' by TBWA\London

will be seeded on a number of websites including YouTube, Google Video and MSN Video. ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.