Apple's TV subscription project makes some progress
22 Dec 2009 | by Staff
talks about making full-length content available via subscription on the Google-owned site. Today ...
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Twitter passes 60m international unique users
23 Dec 2009 | by Staff
international growth. It also expanded its distribution by agreeing deals for Microsoft and Google to feed ...
Crisis-hit Eurostar discovers social media users want more than marketing
20 Dec 2009 | by Daniel Farey-Jones
on the Little Break Big Difference campaign website by Saturday evening. Today a Google search for 'Eurostar ... topping the organic results. Google's new real-time results section in the middle of its results page ...
Campaigns: Earth Hour 2009
18 Dec 2009 | by Arun Sudhaman
in collaboration with Google. The third stage targeted the election media. A range of Vote Earth ambassadors were ...
Google Earth and Facebook bring Guinness to life online
18 Dec 2009 | by Staff
LONDON - Guinness has built its latest digital activity around Google Earth and Facebook Connect...ad, and produced by digital production company Unit 9. Users must have Google Earth, or install a ... involve and reward the consumer. The link with Google allows us to do this." Google's applications have featured in a number of other marketing deals. Google Earth and Google Maps were used by Hasbro to create ...
Opinion: Brands jostle for attention at Copenhagen climate change summit
17 Dec 2009 | by Arlo Brady
of marketing approaches was evident. Technology giants leveraged IT to create experiential exhibits - Google ...
Mobile video and TV revenues to double in four years
17 Dec 2009 | by Daniel Farey-Jones
Store. It has not issued predictions for rival applications stores such as Nokia's Ovi and Google ... consolidation is a long way off as the huge corporations behind those application stores - Apple, Google, Nokia ...
Sky ends paid-content talks with Google's YouTube
16 Dec 2009 | by Jacquie Bowser
LONDON - BSkyB has ended talks with Google about the opportunity for its pay-TV content to be made...the video-sharing site to allow users to watch for a fee, but has decided against the move. Google ... , the majority owner of BSkyB, labelled Google and other news aggregation sites "parasites", "content ... assets, which include The Times and The Sun, behind subscriber paywalls. Google was not available ...
In the real world...BSkyB, Emap, BA and more...
16 Dec 2009 | by Staff
BSkyB has pulled out of talks with Google about showing its TV shows for free on YouTube. Talks ended because Sky was not willing to make its shows available for free. Source: Daily Telegraph Emap has admitted that failure to renegotiate its loan covenants could throw its survival prospects ...
Ann Summers hijacks online BA strike interest
15 Dec 2009 | by Jacquie Bowser
with a sponsored link on Google featuring a gag about the mile high club....manoeuvre. @funky72 wrote: " Enter ba strike into Google for example of great tactical search advertising ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
