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Samsung to give diamonds away with new handset

23 Dec 2010 | by Ed Owen

audience, the extreme sports enthusiast, for the first time." Samsung launched Google's new Nexus S phone earlier this month, taking the Google name over from rival HTC. The company also made new ...

O2 plans Near Field Communication launches in 2011

23 Dec 2010 | by Ed Owen

and encourage brands to come to O2. Few handsets have NFC at the moment the new Google/Samsung Nexus ...

L'Oréal Luxury launches major foray into online display with YouTube

17 Dec 2010 | by Sarah Shearman

and its impact on brand image. Earlier this year L'Or al began working with Google to support the engagement of the FMCG brand in the digital space. Shuvo Saha, leader of FMCG at Google UK, said: "By ... in the power, reach and effectiveness of online video." Earlier this month, Google launched a new ...

Zoopla secures cash for marketing investment

15 Dec 2010 | by Daniel Farey-Jones

The whole sum will be used for the return of the same creative (above) that Zoopla used in its first TV advertising campaign, which launched in August. The campaign resulted in a 44% month-on-month lift in the number of searches on Google for Zoopla. The company is continuing to work with creative ...

Motorola on the offensive with New Year relaunch

14 Dec 2010 | by Ed Owen

launches as it bids to become a major player in the smartphone market, concentrating solely on the Google ...

Digital Agency of the Year: Dare

10 Dec 2010 | by Gareth Jones

rolled out impressive integrated campaigns for Google Chrome and Toyota, as well as standout digital work ...

Sony launches Walkman experiential campaign

10 Dec 2010 | by Ed Owen

, and has developed products to take Google TV in the US and its own Qriocity streaming service ...

Tesco most searched food and drink term in the UK

09 Dec 2010 | by Loulla-Mae Eleftheriou-Smith

, according to data revealed by Google today....popular for all high street searches, behind Argos and ahead of Next. Google's annual 'Zeitgeist' top ... That had the most hits for ticket searches. Most used Google search terms 2010 ... Asda EBay Wine John Lewis Google Sainsbury's New ...

Andrew Walmsley on Digital: Location, location, location

08 Dec 2010 | by Andrew Walmsley

-based services really the 'big thing' for the coming year? From Google Latitude (show my location on Google ... similar project, Dodgeball, which Google bought in 2005 and replaced with Google Latitude in 2009 ...

Google boosts 'nicer' brands with algorithm changes

07 Dec 2010 | by Sarah Shearman

Brands with poor online customer relations are to be penalised by Google following changes to its...user experience. These will consequently appear lower in search results, which, according to Google, will benefit online consumers. Google said it made the change in response to a US newspaper article ... reviews and ratings alongside search results is 'still on the table'. Google is currently being ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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