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Marketing, PR and digital: brands bring it all together

of difference for a brand proud of its maverick ways. GOOGLE - THE QUEST FOR CREATIVITY Bruce Daisley, Google's sales director of YouTube and display UK, challenged delegates to think about ideas and where ...

Brands fight bloggers with 'fact' websites

out and respond to comments being made elsewhere. For instance, last week Google employee Matt Cutts ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.